Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~language:"ukr"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Evaluation von Public Relation...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Public relations
78
Öffentlichkeitsarbeit
78
Corporate Social Responsibility
34
Corporate social responsibility
34
Consumer behaviour
32
Konsumentenverhalten
32
Evaluation
30
Bewertung
28
Corporate reputation
19
Firmenimage
19
Communication
18
Social Web
17
Social web
17
Kommunikation
16
Brand management
15
Markenführung
15
Stakeholder
15
Corporate culture
12
Unternehmenskultur
12
Brand image
11
Corporate disclosure
11
Internet marketing
11
Markenimage
11
Online-Marketing
11
Reputation
11
Social media
11
Unternehmenspublizität
11
Crisis management
10
Krisenmanagement
10
Advertising effects
8
CSR communication
8
Crisis communication
8
Werbewirkung
8
Beziehungsmarketing
7
Experiment
7
Marketing management
7
Marketingmanagement
7
Relationship marketing
7
Sponsoring
7
Sponsorship
7
more ...
less ...
Online availability
All
Undetermined
83
Free
1
Type of publication
All
Article
110
Type of publication (narrower categories)
All
Article in journal
109
Aufsatz in Zeitschrift
109
Conference paper
2
Konferenzbeitrag
2
Language
All
English
Ukrainian
Undetermined
2
Author
All
Melewar, T. C.
4
Claeys, An-Sofie
3
Foroudi, Pantea
3
Andersen, Sophie Esmann
2
Balmer, John M.T.
2
Beatty, Sharon E.
2
Bove, Liliana L.
2
Crisafulli, Benedetta
2
Grohs, Reinhard
2
Gupta, Suraksha
2
Hudders, Liselot
2
Kitchen, Philip J.
2
Lee, Wei-Na
2
Morsing, Mette
2
Pappu, Ravi
2
Podnar, Klement
2
Quamina, La Toya
2
Reisinger, Heribert
2
Shaalan, Ahmed
2
Singh, Jaywant
2
Tourky, Marwa
2
Abbas Mardani
1
Adame-Sánchez, Consolación
1
Adler, Susanne
1
Agarwal, Shaurya
1
Ageeva, Elena
1
Akhlaghpour, Saeed
1
Akpinar, Ezgi
1
Allen, Joseph A.
1
Altinigne, Nesenur
1
Aluchna, Maria
1
Amabile, Sara
1
Andreu, Luisa
1
Azer, Jaylan
1
Ballerini, Jacopo
1
Baltuttis, Dennik
1
Barkemeyer, Ralf
1
Barnes, Liz
1
Bartikowski, Boris
1
Bastida, Unai
1
more ...
less ...
Published in...
All
Journal of business research : JBR
Corporate communications : an international journal
191
Working paper / National Bureau of Economic Research, Inc.
170
Journal of communication management : an international journal
143
NBER working paper series
134
NBER Working Paper
120
Journal of business ethics : JOBE
112
Discussion paper series / IZA
83
IZA Discussion Papers
82
SpringerLink / Bücher
81
Lecture notes in computer science
72
Lecture notes in economics and mathematical systems : operations research, computer science, social science
68
The accounting review : a publication of the American Accounting Association
68
Discussion paper / Centre for Economic Policy Research
59
Pure and applied chemistry : official journal of the International Union of Pure and Applied Chemistry
55
Journal of accounting & economics
53
Corporate social responsibility and environmental management
51
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
48
International journal of business communication : IJBC ; a publication of the Association of Business Communication
48
Working paper
46
Corporate reputation review : an international journal
43
ZEW Discussion Papers
41
Research policy : policy, management and economic studies of science, technology and innovation
39
Tourism management : research, policies, practice
39
CESifo working papers
38
Edward Elgar E-Book Archive
38
The global public relations handbook : theory, research, and practice
38
Journal of communication management
36
The journal of structured finance
36
Management communication quarterly : an international journal
35
Journal of marketing communications
34
Journal of promotion management : JPM
34
Applied economics
33
Routledge new directions in public relations and communication research
33
Technological forecasting & social change : an international journal
33
United Nations publication
33
Management science : journal of the Institute for Operations Research and the Management Sciences
32
OECD working papers
32
Business strategy and the environment
31
IFIP
31
more ...
less ...
Source
All
ECONIS (ZBW)
110
Showing
1
-
10
of
110
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
An
evaluation
of strategic response to consumer boycotts
Yüksel, Ülkü
;
Mryteza, Victoria
- In:
Journal of business research : JBR
62
(
2009
)
2
,
pp. 248-259
Persistent link: https://www.econbiz.de/10003810568
Saved in:
2
How negative celebrity publicity influences consumer attitudes : the mediating role of moral reputation
Zhou, Lianxi
;
Whitla, Paul
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1013-1020
Persistent link: https://www.econbiz.de/10009755375
Saved in:
3
Mechanisms for stakeholder integration : bringing virtual stakeholder dialogue into organizations
Driessen, Paul H.
;
Kok, Robert A. W.
;
Hillebrand, Bas
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1465-1472
Persistent link: https://www.econbiz.de/10009757068
Saved in:
4
Leveraging sponsorship with corporate social responsibility
Uhrich, Sebastian
;
Koenigstorfer, Joerg
; …
- In:
Journal of business research : JBR
67
(
2014
)
9
,
pp. 2023-2029
Persistent link: https://www.econbiz.de/10010380080
Saved in:
5
Sponsorship effects of brand management : the role of exposure and activity involvement
Grohs, Reinhard
;
Reisinger, Heribert
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 1018-1025
Persistent link: https://www.econbiz.de/10010364054
Saved in:
6
Is old news no news? : the impact of self-disclosure by organizations in crisis
Claeys, An-Sofie
;
Cauberghe, Veolien
;
Panelaer, Mario
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 3963-3970
Persistent link: https://www.econbiz.de/10011553816
Saved in:
7
CSR motivation and customer extra-role behavior : moderation of ethical corporate identity
Karaosmanoglu, Elif
;
Altinigne, Nesenur
;
Gamze, Didem
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4161-4167
Persistent link: https://www.econbiz.de/10011553942
Saved in:
8
A fit perspective approach in linking corporate image and intention-to-apply
Wei, Yu-Chen
;
Chang, Chao-Ching
;
Lin, Liang-Yang
; …
- In:
Journal of business research : JBR
69
(
2016
)
6
,
pp. 2220-2225
Persistent link: https://www.econbiz.de/10011472187
Saved in:
9
Achieving collaboration with diverse stakeholders - the role of strategic ambiguity in CSR communication
Scandelius, Christina
;
Cohen, Geraldine
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3487-3499
Persistent link: https://www.econbiz.de/10011514846
Saved in:
10
Sidedness, commercial intent and expertise in blog advertising
Uribe, Rodrigo
;
Buzeta, Cristian
;
Velásquez, Milenka
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4403-4410
Persistent link: https://www.econbiz.de/10011554668
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
