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~isPartOf:"Journal of business research : JBR"
~subject:"Communication"
~subject:"communication"
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Communication
communication
Kommunikation
54
Consumer behaviour
21
Konsumentenverhalten
21
Public relations
17
Öffentlichkeitsarbeit
17
Internal communication
14
Interne Kommunikation
14
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12
Social web
12
Corporate Social Responsibility
11
Corporate social responsibility
11
Internet marketing
9
Online-Marketing
9
Brand management
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Markenführung
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Beziehungsmarketing
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Relationship marketing
7
Confidence
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Customer satisfaction
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6
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6
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3
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English
62
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Belei, Nina
2
Colladon, Andrea Fronzetti
2
Horváth, Csilla
2
Kitchen, Philip J.
2
Morsing, Mette
2
Pham, Michel T.
2
Shaalan, Ahmed
2
Tourky, Marwa
2
Aktas, Gurhan
1
Alpenberg, Jan
1
Altinay, Levent
1
Andreu, Luisa
1
Angus, Ryan W.
1
Askegaard, Søren
1
Assaker, Guy
1
Baghi, Ilaria
1
Balaji, M. S.
1
Barlow, James
1
Beatty, Susan
1
Bergianti, Francesca
1
Biscaia, Rui
1
Bravo, Rafael
1
Brookes, Maureen
1
Buzeta, Cristian
1
Carr, Jon C.
1
Casado Aranda, Luis Alberto
1
Casado-Díaz, Ana B.
1
Castro, Vítor
1
Chan, Eugene Y.
1
Chen, Xuanjin
1
Cheng, Colin C. J.
1
Choi, Jaeho
1
Christensen, Lars Thøger
1
Chung, Minjee
1
Claeys, An-Sofie
1
Cohen, Geraldine
1
Cosme, Carla
1
Craig, S. Bartholomew
1
Cui, Charles Chi
1
D'Alessandro, Steven
1
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Journal of business research : JBR
Games and economic behavior
129
Journal of economic behavior & organization : JEBO
91
Journal of economic theory
88
Corporate communications : an international journal
87
SpringerLink / Bücher
79
International journal of business communication : IJBC ; a publication of the Association of Business Communication
69
Journal of Communication Management
64
Journal of communication management : an international journal
61
Corporate Communications: An International Journal
56
Management communication quarterly : an international journal
51
International journal of business communication : IJBC : a publication of the Association for Business Communication
48
CESifo working papers
47
MPRA Paper
46
Discussion papers / CEPR
45
Post-Print / HAL
44
Experimental economics : a journal of the Economic Science Association
39
Management science : journal of the Institute for Operations Research and the Management Sciences
38
NBER working paper series
38
CESifo Working Paper
37
Discussion paper series / IZA
36
ECB Working Paper
35
IZA Discussion Papers
35
Working paper
34
Journal of behavioral and experimental economics
33
Journal of business ethics : JOBE
33
Research
32
Economics letters
31
Ovidius University Annals, Economic Sciences Series
30
Discussion paper / Tinbergen Institute
29
Journal of marketing communications
29
European research studies
28
NBER Working Paper
28
Springer eBook Collection
28
Working Paper
28
Industrial marketing management : the international journal for industrial and high-tech firms
27
Journal of Documentation
27
Journal of business communication : JBC
27
Theoretical economics : TE ; an open access journal in economic theory
27
Working paper / National Bureau of Economic Research, Inc.
27
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ECONIS (ZBW)
62
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1
Editorial: Marketing communications and consumer behavior : introduction to the special issue from 2007 La Londe conference
Askegaard, Søren
;
Merunka, Dwight R.
;
Sirgy, M. Joseph
- In:
Journal of business research : JBR
61
(
2008
)
10
,
pp. 1027-1029
Persistent link: https://www.econbiz.de/10003766337
Saved in:
2
The standardization-localization dilemma of brand communications for luxury fashion retailers' internationalization into China
Liu, Sindy
;
Perry, Patsy
;
Moore, Christopher
;
Warnaby, Gary
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 357-364
Persistent link: https://www.econbiz.de/10011417742
Saved in:
3
Communicating forecasts : the simplicity of simulated experience
Hogarth, Robin M.
;
Soyer, Emre
- In:
Journal of business research : JBR
68
(
2015
)
8
,
pp. 1800-1809
Persistent link: https://www.econbiz.de/10011317059
Saved in:
4
Downscale extensions : consumer evaluation and feedback effects
Dall'Olmo Riley, Francesca
;
Pina, José M.
;
Bravo, Rafael
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 196-206
Persistent link: https://www.econbiz.de/10009715051
Saved in:
5
The internationalization of marketing communications and consumer research : introduction to the special issue from the 2011 La Londe Conference
Pham, Michel T.
;
Dewitte, Siegfried
- In:
Journal of business research : JBR
66
(
2013
)
7
,
pp. 871-873
Persistent link: https://www.econbiz.de/10009756894
Saved in:
6
Special section: Internationalization of marketing
communication
and consumer research
Pham, Michel T.
(
contributor
)
- In:
Journal of business research : JBR
66
(
2013
)
7
,
pp. 871-954
Persistent link: https://www.econbiz.de/10009756895
Saved in:
7
Franchisees' trust in and satisfaction with franchise partnerships
Altinay, Levent
;
Brookes, Maureen
;
Madanoglu, Melih
; …
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 722-728
Persistent link: https://www.econbiz.de/10010363364
Saved in:
8
The effect of
communication
practice on deviance among Korean salespeople : the mediating role of intrinsic motivation
Yoo, Jaewon
;
Flaherty, Karen
;
Frankwick, Gary L.
- In:
Journal of business research : JBR
67
(
2014
)
9
,
pp. 1991-1999
Persistent link: https://www.econbiz.de/10010380091
Saved in:
9
Editorial to the special section: the fourth German-French-Austrian conference on quantitative marketing
Wagner, Udo
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 961-963
Persistent link: https://www.econbiz.de/10010364070
Saved in:
10
Achieving collaboration with diverse stakeholders - the role of strategic ambiguity in CSR
communication
Scandelius, Christina
;
Cohen, Geraldine
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3487-3499
Persistent link: https://www.econbiz.de/10011514846
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