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Consumer inferences of corporate social responsibility (CSR) claims on packaged foods
Wei, Wei; Kim, Gaeul; Miao, Li; Behnke, Carl; Almanza, … - In: Journal of business research : JBR 83 (2018), pp. 186-201
Persistent link: https://www.econbiz.de/10011802552
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Social media marketing efforts of luxury brands : influence on brand equity and consumer behavior
Godey, Bruno; Manthiou, Aikaterini; Pederzoli, Daniele; … - In: Journal of business research : JBR 69 (2016) 12, pp. 5833-5841
Persistent link: https://www.econbiz.de/10011597522
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Cognitive outcomes of brand heritage : a signaling perspective
Pecot, Fabien; Merchant, Altaf; Valette-Florence, Pierre; … - In: Journal of business research : JBR 85 (2018), pp. 304-316
Persistent link: https://www.econbiz.de/10011815553
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How does mothers' mood matter on their choice of organic food? : controlled eye-tracking study
Giray, Caner; Yon, Belma; Alniacik, Umit; Girisken, Yener - In: Journal of business research : JBR 144 (2022), pp. 1175-1185
Persistent link: https://www.econbiz.de/10013185087
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Fashioning organics : wellbeing, sustainability, and status consumption practices
Fifita, Ilaisaane M. E.; Seo, Yuri; Ko, Eunju; Conroy, … - In: Journal of business research : JBR 117 (2020), pp. 664-671
Persistent link: https://www.econbiz.de/10012288080
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The role of imagery in promoting organic food
Septianto, Felix; Kemper, Joya; Paramita, Widya - In: Journal of business research : JBR 101 (2019), pp. 104-115
Persistent link: https://www.econbiz.de/10012103219
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Reducing the negative impact of ultra-processed foods : consumer response to natural claims, organic claims, and processing level disclosures
Rybak, Garrett; Burton, Scot; Berry, Christopher - In: Journal of business research : JBR 177 (2024), pp. 1-18
Persistent link: https://www.econbiz.de/10014550376
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Reinforcing or weakening? : the role of blockchain technology in the link between consumer trust and organic food adoption
Li, Yina; Liao, Anni; Li, Lixu; Zhang, Min; Zhao, Xiande; … - In: Journal of business research : JBR 164 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014304020
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Eliciting and estimating reservation price : a semi-compensatory approach
Kaplan, Sigal; Bekhor, Shlomo; Shiftan, Yoram - In: Journal of business research : JBR 64 (2011) 1, pp. 45-50
Persistent link: https://www.econbiz.de/10008806349
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Measuring value levers : experimental and contingent approaches
Hernández, Penélope; Vila, José - In: Journal of business research : JBR 67 (2014) 5, pp. 775-778
Persistent link: https://www.econbiz.de/10010363331