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Reprisal, retribution and requital : investigating customer retaliation
Funches, Venessa; Markley, Melissa; Davis, Lenita - In: Journal of business research : JBR 62 (2009) 2, pp. 231-238
Persistent link: https://www.econbiz.de/10003810562
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Trend forecasting for stability in supply chains
Saeed, Khalid - In: Journal of business research : JBR 61 (2008) 11, pp. 1113-1124
Persistent link: https://www.econbiz.de/10003766624
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Rebuilding supplier relationships : an action research study of contract complementarity
Pinnington, Bruce D.; Ayoub, Rima - In: Journal of business research : JBR 101 (2019), pp. 323-333
Persistent link: https://www.econbiz.de/10012103278
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Engaging the avatar : the effects of authenticity signals during chat-based service recoveries
Esmark Jones, Carol L.; Hancock, Tyler; Kazandjian, Brett; … - In: Journal of business research : JBR 144 (2022), pp. 703-716
Persistent link: https://www.econbiz.de/10013185032
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Special issue : 2007 La Londe conference ; marketing communications and consumer behavior
Askegaard, Søren (contributor) - 2008
Persistent link: https://www.econbiz.de/10003766333
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Hope and self-regulatory goals applied to an advertising context : promoting prevention stimulates goal-directed behavior
Poels, Karolien; Dewitte, Siegfried - In: Journal of business research : JBR 61 (2008) 10, pp. 1030-1040
Persistent link: https://www.econbiz.de/10003766338
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The path of least resistance : regulatory resource depletion and the effectiveness of social influence techniques
Janssen, Loes; Fennis, Bob Michaël; Pruyn, Ad; Vohs, … - In: Journal of business research : JBR 61 (2008) 10, pp. 1041-1045
Persistent link: https://www.econbiz.de/10003766340
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Looking back at an experience through rose-colored glasses
Cowley, Elizabeth - In: Journal of business research : JBR 61 (2008) 10, pp. 1046-1052
Persistent link: https://www.econbiz.de/10003766341
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Rest in peace? : brand-induced mortality salience and consumer behavior
Fransen, Marieke L.; Fennis, Bob Michaël; Pruyn, Ad; … - In: Journal of business research : JBR 61 (2008) 10, pp. 1053-1061
Persistent link: https://www.econbiz.de/10003766344
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Effect of self-congruity with sponsorship on brand loyalty
Sirgy, M. Joseph; Lee, Dong-jin; Johar, J. S.; Tidwell, John - In: Journal of business research : JBR 61 (2008) 10, pp. 1091-1097
Persistent link: https://www.econbiz.de/10003766358