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Public relations
78
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62
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55
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37
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Journal of business research : JBR
SpringerLink / Bücher
239
Journal of Communication Management
227
Corporate communications : an international journal
218
Journal of communication management : an international journal
151
Corporate Communications: An International Journal
136
Games and economic behavior
136
Journal of business ethics : JOBE
107
Journal of economic behavior & organization : JEBO
103
International journal of business communication : IJBC ; a publication of the Association of Business Communication
94
Journal of economic theory
94
Research
83
Management communication quarterly : an international journal
75
Springer eBook Collection
74
The accounting review : a publication of the American Accounting Association
73
International journal of business communication : IJBC : a publication of the Association for Business Communication
61
Management science : journal of the Institute for Operations Research and the Management Sciences
55
Journal of marketing communications
54
CESifo working papers
53
Corporate social responsibility and environmental management
53
Europäische Hochschulschriften / 5
53
NBER working paper series
53
Public Relations : ein Handbuch
51
Discussion papers / CEPR
48
Economics letters
47
Journal of accounting & economics
47
MPRA Paper
47
Post-Print / HAL
45
IZA Discussion Papers
43
CESifo Working Paper
42
Corporate reputation review : an international journal
42
Handbuch Unternehmenskommunikation
41
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
41
Journal of communication management
41
Journal of business communication : JBC
40
NBER Working Paper
40
Working paper / National Bureau of Economic Research, Inc.
40
Discussion paper series / IZA
39
ECB Working Paper
39
Experimental economics : a journal of the Economic Science Association
39
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ECONIS (ZBW)
125
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1
Achieving collaboration with diverse stakeholders - the role of strategic ambiguity in CSR
communication
Scandelius, Christina
;
Cohen, Geraldine
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3487-3499
Persistent link: https://www.econbiz.de/10011514846
Saved in:
2
Sidedness, commercial intent and expertise in blog advertising
Uribe, Rodrigo
;
Buzeta, Cristian
;
Velásquez, Milenka
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4403-4410
Persistent link: https://www.econbiz.de/10011554668
Saved in:
3
Effects of message appeal and service type in CSR
communication
strategies
Andreu, Luisa
;
Casado-Díaz, Ana B.
;
Mattila, Anna S.
- In:
Journal of business research : JBR
68
(
2015
)
7
,
pp. 1488-1495
Persistent link: https://www.econbiz.de/10011297912
Saved in:
4
The effect of emotional positivity of brand-generated social media messages on consumer attention and information sharing
Oliveira, João S.
;
Ifie, Kemefasu
;
Sykora, Martin
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 49-61
Persistent link: https://www.econbiz.de/10013040651
Saved in:
5
Communicating sadness : the impact of emotional crisis
communication
on the organizational post-crisis reputation
Schoofs, Lieze
;
Claeys, An-Sofie
- In:
Journal of business research : JBR
130
(
2021
),
pp. 271-282
Persistent link: https://www.econbiz.de/10012544790
Saved in:
6
Linguistic elements of conversational human voice in online brand
communication
: manipulations and perceptions
Liebrecht, Christine
;
Tsaousi, Christina
;
Hooijdonk, …
- In:
Journal of business research : JBR
132
(
2021
),
pp. 124-135
Persistent link: https://www.econbiz.de/10012581572
Saved in:
7
Be good and look good : communicating the triple bottom line through corporate websites
Sánchez-Chaparro, Teresa
;
Soler-Vicén, Miguel Ángel
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 136-145
Persistent link: https://www.econbiz.de/10013184963
Saved in:
8
Communicating crowdfunding campaigns : how message strategy, vivid media use and product type influence campaign success
Tafesse, Wondwesen
- In:
Journal of business research : JBR
127
(
2021
),
pp. 252-263
Persistent link: https://www.econbiz.de/10012494374
Saved in:
9
Timely hypocrisy? : hypocrisy temporalities in CSR
communication
Christensen, Lars Thøger
;
Morsing, Mette
;
Thyssen, Ole
- In:
Journal of business research : JBR
114
(
2020
),
pp. 327-335
Persistent link: https://www.econbiz.de/10012257503
Saved in:
10
Helpful hypocrisy? : investigating "double-talk" and irony in CSR marketing communications
Glozer, Sarah
;
Morsing, Mette
- In:
Journal of business research : JBR
114
(
2020
),
pp. 363-375
Persistent link: https://www.econbiz.de/10012257511
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