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Managing uncertainty during a global pandemic : an international business perspective
Sharma, Piyush; Leung, Tak Yan; Kingshott, Russel P. J.; … - In: Journal of business research : JBR 116 (2020), pp. 188-192
Persistent link: https://www.econbiz.de/10012257561
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Augmenting the urban place brand : on the relationship between markets and town and city centres
Alexander, Andrew; Teller, Christoph; Wood, Steve - In: Journal of business research : JBR 116 (2020), pp. 642-654
Persistent link: https://www.econbiz.de/10012257665
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A systems perspective on markets : toward a research agenda
Vargo, Stephen L.; Koskela-Huotari, Kaisa; Baron, Steve; … - In: Journal of business research : JBR 79 (2017), pp. 260-268
Persistent link: https://www.econbiz.de/10011745311
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Implications of fast food restaurant concentration for preschool-aged childhood obesity
Newman, Christopher L.; Howlett, Elizabeth; Burton, Scot - In: Journal of business research : JBR 67 (2014) 8, pp. 1573-1580
Persistent link: https://www.econbiz.de/10010379262
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Calorie information effects on consumers' food choices : sources of observed gender heterogeneity
Heiman, Amir; Lowengart, Oded - In: Journal of business research : JBR 67 (2014) 5, pp. 964-973
Persistent link: https://www.econbiz.de/10010364068
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Health-related ad information and health motivation effects on product evaluations
Chrysochou, Polymeros; Grunert, Klaus G. - In: Journal of business research : JBR 67 (2014) 6, pp. 1209-1217
Persistent link: https://www.econbiz.de/10010365149
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Congruity effects and moderating influences in nutrient-claimed food advertising
Choi, Hojoon; Reis, Leonard N. - In: Journal of business research : JBR 69 (2016) 9, pp. 3430-3438
Persistent link: https://www.econbiz.de/10011514825
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Product nutrition, innovation, advertising, and firm's financial gains
Cao, Zixia; Yan, Ruiliang - In: Journal of business research : JBR 133 (2021), pp. 13-22
Persistent link: https://www.econbiz.de/10012590097
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Healthy-angular, unhealthy-circular : effects of the fit between shapes and healthiness on consumer food preferences
Wang, Jie; Zhang, Xiadan; Jiang, Jing - In: Journal of business research : JBR 139 (2022), pp. 740-750
Persistent link: https://www.econbiz.de/10013194275
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Promoted claims on food product packaging : comparing direct and indirect effects of processing and nutrient content claims
Rybak, Garrett; Burton, Scot; Johnson, Alicia M.; … - In: Journal of business research : JBR 135 (2021), pp. 464-479
Persistent link: https://www.econbiz.de/10012647930