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The impact of returns policies on profitability : a fashion e-commerce case
Hjort, Klas; Lantz, Björn - In: Journal of business research : JBR 69 (2016) 11, pp. 4980-4985
Persistent link: https://www.econbiz.de/10011589050
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What makes consumers purchase apparel products through social shopping services that social media fashion influencers have worn?
Shin, Eonyou; Lee, Jung Eun - In: Journal of business research : JBR 132 (2021), pp. 416-428
Persistent link: https://www.econbiz.de/10012581696
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What women want? : how contextual product displays influence women's online shopping behavior
González, Eva M.; Meyer, Jan-Hinrich; Paz … - In: Journal of business research : JBR 123 (2021), pp. 625-641
Persistent link: https://www.econbiz.de/10012435369
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Transferring in-store experience to online : An omnichannel strategy for DIY customers' enhanced brand resonance and co-creative actions
Suh, Taewon; Moradi, Masoud - In: Journal of business research : JBR 168 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014434840
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Luxury brand value co-creation with online brand communities in the service encounter
Chapman, Alexis; Dilmperi, Athina - In: Journal of business research : JBR 144 (2022), pp. 902-921
Persistent link: https://www.econbiz.de/10013185060
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What consumers think about product self-assembly : insights from big data
Safi, Roozmehr - In: Journal of business research : JBR 153 (2022), pp. 341-354
Persistent link: https://www.econbiz.de/10013534050
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Customer emotions and their triggers in luxury retail : understanding the effects of customer emotions before and after entering a luxury shop
Kim, Sooyun; Park, Geebum; Lee, Yeonjoo; Choi, Sunmee - In: Journal of business research : JBR 69 (2016) 12, pp. 5809-5818
Persistent link: https://www.econbiz.de/10011597515
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"If I give you my emotion, what do I get?" : conceptualizing and measuring the co-created emotional value of the brand
Mingione, Michela; Cristofaro, Matteo; Mondi, Daniele - In: Journal of business research : JBR 109 (2020), pp. 310-320
Persistent link: https://www.econbiz.de/10012238074
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Customer value co-creation behavior : a dyadic exploration of the influence of salesperson emotional intelligence on customer participation and citizenship behavior
Delpechitre, Duleeep; Beeler-Connelly, Lisa L.; Chaker, … - In: Journal of business research : JBR 92 (2018), pp. 9-24
Persistent link: https://www.econbiz.de/10011925237
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The effect of image richness on customer engagement : evidence from Sina Weibo
Zhao, Lu; Zhang, Mingli; Ming, Yaxin; Niu, Tao; Wang, Yu - In: Journal of business research : JBR 154 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10013468679