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~isPartOf:"Journal of business research : JBR"
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Journal of business research : JBR
SpringerLink / Bücher
1,086
Swiss journal of economics and statistics
919
European Journal of Marketing
535
New Zealand economic papers
482
Springer eBook Collection
411
Europäische Hochschulschriften / 5
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Der Schweizer Treuhänder : Monatsschrift für Wirtschaftsprüfung, Rechnungswesen, Unternehmens- und Steuerberatung ; offizielles Organ der Treuhand-Kammer
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Strategic management journal
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Aussenwirtschaft : schweizerische Zeitschrift für internationale Wirtschaftsbeziehungen ; the Swiss review of international economic relations
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Revue économique et sociale : RES ; bulletin de la Société d'Etudes Economiques et Sociales
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Wirtschaftspolitische Mitteilungen : Wirtschaftsförderung, Gesellschaft zur Förderung der Schweizerischen Wirtschaft
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Industrial marketing management : the international journal for industrial and high-tech firms
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Marketing Intelligence & Planning
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Steuer-Revue : die unabhängige Fachzeitschrift für das gesamte Steuerwesen
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Journal of business ethics : JOBE
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Technological forecasting & social change : an international journal
218
Gabler Edition Wissenschaft
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Journal of Food Distribution Research
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Journal of Communication Management
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Motu working papers
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198
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Reserve Bank of New Zealand bulletin
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Harvard business review : HBR
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Harvard-Business-Manager : das Wissen der Besten
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CESifo working papers
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Corporate Communications: An International Journal
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ECONIS (ZBW)
573
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1
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573
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1
Exploring the dialogic communication potential of selected African destinations' place websites
Hinson, Robert
;
Osabutey, Ellis L. C.
;
Kosiba, John …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 690-698
Persistent link: https://www.econbiz.de/10012257671
Saved in:
2
Quest for purposefully designed conceptualization of the country-of-origin image construct
Carneiro, Jorge Manoel Teixeira
;
Faria, Flávio Silva
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4411-4420
Persistent link: https://www.econbiz.de/10011554670
Saved in:
3
The "pricing footprint" of country-of-origin : conceptualization and empirical assessment
Diamantopoulos, Adamantios
;
Matarazzo, Michela
; …
- In:
Journal of business research : JBR
135
(
2021
),
pp. 749-757
Persistent link: https://www.econbiz.de/10012648015
Saved in:
4
Country image appraisal : more than just ticking boxes
Lopez, Carmen
;
Balabanis, George
- In:
Journal of business research : JBR
117
(
2020
),
pp. 764-779
Persistent link: https://www.econbiz.de/10012288099
Saved in:
5
Antecedents of corporate image : the case of Chinese multinational enterprises in the Netherlands
Zhang, Jianhong
;
He, Xinming
;
Zhou, Chaohong
;
Gorp, …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 389-401
Persistent link: https://www.econbiz.de/10012103406
Saved in:
6
Are consumers' minds or hearts guiding country of origin effects? : conditioning roles of need for cognition and need for affect
Diamantopoulos, Adamantios
;
Arslanagic-Kalajdzic, Maja
; …
- In:
Journal of business research : JBR
108
(
2020
),
pp. 487-495
Persistent link: https://www.econbiz.de/10012175455
Saved in:
7
Quo vadis corporate
marketing
?
Podnar, Klement
;
Balmer, John M.T.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 642-646
Persistent link: https://www.econbiz.de/10012643939
Saved in:
8
Helpful hypocrisy? : investigating "double-talk" and irony in CSR
marketing
communications
Glozer, Sarah
;
Morsing, Mette
- In:
Journal of business research : JBR
114
(
2020
),
pp. 363-375
Persistent link: https://www.econbiz.de/10012257511
Saved in:
9
Achieving collaboration with diverse stakeholders - the role of strategic ambiguity in CSR communication
Scandelius, Christina
;
Cohen, Geraldine
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3487-3499
Persistent link: https://www.econbiz.de/10011514846
Saved in:
10
Unlocking the potential of CSR : an explanatory model to determine the strategic character of CSR activities
Mochales, Gerardo
;
Blanch, Javier
- In:
Journal of business research : JBR
140
(
2022
),
pp. 310-323
Persistent link: https://www.econbiz.de/10013040719
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