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B-to-B-Marketing
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Charles Edward Lindblom
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Journal of business research : JBR
Journal of Business & Industrial Marketing
59
The journal of business & industrial marketing
37
Industrial marketing management : the international journal for industrial and high-tech firms
32
Journal of Business Research
15
Journal of business market management : jbm
4
jbm - Journal of Business Market Management
4
Journal of business market management : JBM
3
Journal of marketing
3
International business review : the official journal of the European International Business Academy
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of international marketing
2
Marketing Intelligence & Planning
2
Marketing theory
2
The Oxford handbook of strategic sales and sales management
2
The journal of personal selling & sales management : JPSSM
2
Advances in telecommunications management
1
Bringing technology to market: trends, cases, solutions
1
Business-to-business marketing management : strategies, cases and solutions
1
California management review
1
Competitiveness Review: An International Business Journal
1
Creating and managing superior customer value
1
E-novation for competitive advantage in collaborative globalization : technologies for emerging e-business strategies
1
Evolving and emerging issues in marketing strategy
1
Export management : an international context
1
Fundamentals of business-to-business marketing
1
Global practices of corporate social responsibility
1
Handbook of business-to-business marketing
1
Information systems research : ISR
1
Information systems research : ISR ; an information systems journal of the Institute for Operations Research and the Management Sciences
1
International Business Review
1
International Marketing Review
1
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
1
JOBR-D-21-02713
1
Journal of Asia Pacific business
1
Journal of Business & Industrial Marketing: Volume 30, Issue 3 / 4
1
Journal of Business & Industrial Marketing: Volume 30, Issue 3/4
1
Journal of Business and Industrial Marketing Ser.
1
Journal of business ethics : JOBE
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
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ECONIS (ZBW)
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OLC EcoSci
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1
Driving participation and investment in B2B trade shows : the organizer view
Mora Cortez, Roberto
;
Johnston, Wesley J.
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 1092-1105
Persistent link: https://www.econbiz.de/10013169501
Saved in:
2
Utilizing text-mining to explore consumer happiness within tourism destinations
Garner, Benjamin
;
Thornton, Corliss
;
Pawluk, Anita Luo
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1366-1377
Persistent link: https://www.econbiz.de/10013194376
Saved in:
3
Business-to-business digitalization, artificial intelligence, and social action
Johnston, Wesley J.
;
Mora Cortez, Roberto
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-5
Persistent link: https://www.econbiz.de/10014547414
Saved in:
4
A longitudinal study of B2B customer engagement in LinkedIn : the role of brand personality
Mora Cortez, Roberto
;
Ghosh Dastidar, Ayan
- In:
Journal of business research : JBR
145
(
2022
),
pp. 92-105
Persistent link: https://www.econbiz.de/10013197884
Saved in:
5
B2B market segmentation : a systematic review and research agenda
Mora Cortez, Roberto
;
Clarke, Ann Højbjerg
;
Freytag, Per V.
- In:
Journal of business research : JBR
126
(
2021
),
pp. 415-428
Persistent link: https://www.econbiz.de/10012494324
Saved in:
6
"Good times - bad times" : relationship marketing through business cycles
Mora Cortez, Roberto
;
Johnston, Wsley J.
;
Ehret, Michael
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014332158
Saved in:
7
Emergent technologies, network paradoxes, and incrementalism
Low, Brian
;
Johnston, Wesley J.
- In:
Journal of business research : JBR
65
(
2012
)
6
,
pp. 821-828
Persistent link: https://www.econbiz.de/10009552476
Saved in:
8
Customer information utilization in business-to-business markets : muddling through process?
Rollins, Minna
;
Bellenger, Danny N.
;
Johnston, Wesley J.
- In:
Journal of business research : JBR
65
(
2012
)
6
,
pp. 758-764
Persistent link: https://www.econbiz.de/10009552508
Saved in:
9
Entrepreneurship, muddling through, and Indian Internet-enabled SMEs
Javalgi, Rajshekhar (Raj) G.
;
Todd, Patricia R.
; …
- In:
Journal of business research : JBR
65
(
2012
)
6
,
pp. 740-744
Persistent link: https://www.econbiz.de/10009552513
Saved in:
10
Scientific muddling: Decision making through a Lindblomian lens
Johnston, Wesley J.
;
Low, Brian
;
Wilson, Timothy L.
- In:
Journal of business research : JBR
65
(
2012
)
6
,
pp. 717-719
Persistent link: https://www.econbiz.de/10009552518
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