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Cultural identity and consumer ethnocentrism impacts on preference and purchase of domestic versus import brands : an empirical study in China
He, Jianxu; Wang, Cheng Lu - In: Journal of business research : JBR 68 (2015) 6, pp. 1225-1233
Persistent link: https://www.econbiz.de/10010529917
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"Ours" or "theirs"? Psychological ownership and domestic products preferences
Gineikiene, Justina; Schlegelmilch, Bodo B.; … - In: Journal of business research : JBR 72 (2017), pp. 93-103
Persistent link: https://www.econbiz.de/10011645491
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Brand origin and country of production congruity : evidence from the UK and China
Eng, Teck Yong; Ozdemir, Sena; Michelson, Grant - In: Journal of business research : JBR 69 (2016) 12, pp. 5703-5711
Persistent link: https://www.econbiz.de/10011597462
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The role of national identity in consumption : an integrative framework
Carvalho, Sergio W.; Luna, David; Goldsmith, Emily - In: Journal of business research : JBR 103 (2019), pp. 310-318
Persistent link: https://www.econbiz.de/10012104249
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Customer commitment to luxury brands : antecedents and consequences
Shukla, Paurav; Banerjee, Madhumita; Singh, Jaywant - In: Journal of business research : JBR 69 (2016) 1, pp. 323-331
Persistent link: https://www.econbiz.de/10011417731
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Sharing economy versus collaborative consumption : what drives consumers in the new forms of exchange?
Minami, Adriana Luri; Ramos, Carla; Bortoluzzo, Adriana … - In: Journal of business research : JBR 128 (2021), pp. 124-137
Persistent link: https://www.econbiz.de/10012494514
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Vicarious animosity : taking sides on provocative issues
Zdravkovic, Srdan; Magnusson, Peter; Miocevic, Dario; … - In: Journal of business research : JBR 124 (2021), pp. 77-85
Persistent link: https://www.econbiz.de/10012493838
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Are consumers' minds or hearts guiding country of origin effects? : conditioning roles of need for cognition and need for affect
Diamantopoulos, Adamantios; Arslanagic-Kalajdzic, Maja; … - In: Journal of business research : JBR 108 (2020), pp. 487-495
Persistent link: https://www.econbiz.de/10012175455
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Perceived quality, emotions, and behavioral intentions : application of an extended Mehrabian-Russell model to restaurants
Jang, Soocheong; Namkung, Young - In: Journal of business research : JBR 62 (2009) 4, pp. 451-460
Persistent link: https://www.econbiz.de/10003839885
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The determinants of franchise brand loyalty in B2B markets : an emerging market perspective
Nyadzayo, Munyaradzi W.; Matanda, Margaret J.; … - In: Journal of business research : JBR 86 (2018), pp. 435-445
Persistent link: https://www.econbiz.de/10011855371