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Surviving an economic downturn : dynamic capabilities of SMEs
Weaven, Scott; Quach, Sara; Thaichon, Park; Frazer, Lorelle - In: Journal of business research : JBR 128 (2021), pp. 109-123
Persistent link: https://www.econbiz.de/10012494444
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From connoisseur luxury to mass luxury : value co-creation and co-destruction in the online environment
Quach, Sara; Thaichon, Park - In: Journal of business research : JBR 81 (2017), pp. 163-172
Persistent link: https://www.econbiz.de/10011771667
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Art infusion and functional theories of attitudes toward luxury brands : the mediating role of feelings of self-inauthenticity
Quach, Sara; Septianto, Felix; Thaichon, Park; Mao, Wen - In: Journal of business research : JBR 150 (2022), pp. 538-552
Persistent link: https://www.econbiz.de/10013365761
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"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali; Thaichon, Park; Quach, Sara; … - In: Journal of business research : JBR 160 (2023), pp. 1-17
Persistent link: https://www.econbiz.de/10014293927
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Continuance use intention of cloud computing : innovativeness and creativity perspectives
Ratten, Vanessa - In: Journal of business research : JBR 69 (2016) 5, pp. 1737-1740
Persistent link: https://www.econbiz.de/10011450980
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Sport entrepreneurship and value co-creation in times of crisis : the covid-19 pandemic
Ratten, Vanessa; Braga, Vitor; Marques, Carla Susana da … - In: Journal of business research : JBR 133 (2021), pp. 265-274
Persistent link: https://www.econbiz.de/10012590292