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Marketing management
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Journal of business research : JBR
SpringerLink / Bücher
568
Industrial marketing management : the international journal for industrial and high-tech firms
406
Europäische Hochschulschriften / 5
238
Journal of Food Distribution Research
208
Journal of strategic marketing
204
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198
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132
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Gabler Edition Wissenschaft
128
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The journal of personal selling & sales management : JPSSM
117
Marketing intelligence & planning
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
110
Journal of marketing communications
108
Journal of retailing and consumer services
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Lehrbuch
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Journal of marketing education : JME
97
International Food and Agribusiness Management Review
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Agricultural Economics Reports
80
Amber Waves
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Marketing theory
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2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
Journal of marketing research : JMR
76
The marketing review
74
farmdoc daily
74
Journal of business ethics : JOBE
73
Marketing : ZFP ; journal of research and management
73
Review of Marketing and Agricultural Economics
72
Agricultural and Resource Economics Review
70
Business horizons
70
Economics Papers from University Paris Dauphine
70
Asia Pacific journal of marketing and logistics
69
Journal of macromarketing : examining the interactions among markets, marketing, and society
69
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ECONIS (ZBW)
476
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1
The role of paid media, earned media, and sales promotions in driving marcom sales performance in consumer services
Spotts, Harlan E.
;
Weinberger, Marc G.
;
Assaf, A. Georges
; …
- In:
Journal of business research : JBR
152
(
2022
),
pp. 387-397
Persistent link: https://www.econbiz.de/10013493993
Saved in:
2
Aligning
marketing
and sales in multi-channel
marketing
: compensation design for online lead generation and offline sales conversion
Banerjee, Somnath
;
Bhardwaj, Pradeep
- In:
Journal of business research : JBR
105
(
2019
),
pp. 293-305
Persistent link: https://www.econbiz.de/10012128510
Saved in:
3
Building customer relationships while achieving sales performance results : is listening the holy grail of sales?
Itani, Omar S.
;
Goad, Emily A.
;
Jaramillo, Fernando
- In:
Journal of business research : JBR
102
(
2019
),
pp. 120-130
Persistent link: https://www.econbiz.de/10012103945
Saved in:
4
Effects of sales force market orientation on creativity, innovation implementation, and sales performance
Wang, Guangping
;
Miao, C. Fred
- In:
Journal of business research : JBR
68
(
2015
)
11
,
pp. 2374-2382
Persistent link: https://www.econbiz.de/10011389406
Saved in:
5
Salesforce management factors for successful new product launch
Fraenkel, Stefan
;
Haftor, Darek M.
;
Pashkevich, Natallia
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5053-5058
Persistent link: https://www.econbiz.de/10011589127
Saved in:
6
Customer and
selling
orientations of retail salespeople and the sales manager's ability-to-perceive-emotions : a multi-level approach
Kadic-Maglajlic, Selma
;
Micevski, Milena
; …
- In:
Journal of business research : JBR
80
(
2017
),
pp. 53-62
Persistent link: https://www.econbiz.de/10011771437
Saved in:
7
The dual mechanism of sales capabilities in influencing organizational performance
Guenzi, Paolo
;
Sajtos, Laszlo
;
Troilo, Gabriele
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3707-3713
Persistent link: https://www.econbiz.de/10011515242
Saved in:
8
The value of the sales function : a multilevel examination of the effect of strategic
marketing
ambidexterity and industry contingencies
Keshavarz, Ali Reza
;
Gölgeci, Ismail
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013534270
Saved in:
9
Sales-
marketing
interface in Saudi Arabia : a commentary
Rouziès, Dominique
;
Segalla, Michael
- In:
Journal of business research : JBR
65
(
2012
)
9
,
pp. 1298-1300
Persistent link: https://www.econbiz.de/10009562029
Saved in:
10
Improving
marketing
success : the role of tacit knowledge exchange between sales and
marketing
Arnett, Dennis B.
;
Wittmann, C. Michael
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 324-331
Persistent link: https://www.econbiz.de/10010245256
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