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Pricing strategy
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Roy, Rajat
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Martín Herrán, Guiomar
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Journal of business research : JBR
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
396
NBER working paper series
351
Journal of revenue and pricing management
349
European journal of operational research : EJOR
335
Working paper / National Bureau of Economic Research, Inc.
281
NBER Working Paper
277
Environmental & resource economics : the official journal of the European Association of Environmental and Resource Economists
272
Management science : journal of the Institute for Operations Research and the Management Sciences
268
International journal of production economics
236
Economics letters
222
International journal of industrial organization
212
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
200
American journal of agricultural economics
180
Land economics : applied research on environmental resources
174
Energy economics
158
Discussion paper / Centre for Economic Policy Research
157
Working paper
157
Applied economics
154
Journal of retailing and consumer services
149
CESifo working papers
146
Transportation research / E : an international journal
127
International journal of production research
118
Journal of economic behavior & organization : JEBO
117
The American economic review
116
Discussion papers / CEPR
114
Operations research
114
Manufacturing & service operations management : M & SOM
111
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
111
Discussion paper / Tinbergen Institute
108
Applied economics letters
105
Food policy : economics planning and politics of food and agriculture
100
International journal of hospitality management
97
Production and operations management : an international journal of the Production and Operations Management Society
94
Discussion paper
91
Journal of environmental economics and policy
86
The journal of industrial economics
86
Omega : the international journal of management science
82
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
79
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
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ECONIS (ZBW)
150
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1
Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Sharma, Piyush
- In:
Journal of business research : JBR
141
(
2022
),
pp. 13-25
Persistent link: https://www.econbiz.de/10013168029
Saved in:
2
The role of contextual factors in increasing Pay-What-You-Want payments : evidence from field experiments
Roy, Rajat
;
Das, Gopal
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1540-1552
Persistent link: https://www.econbiz.de/10013194477
Saved in:
3
Interactive effects of situational and enduring involvement with perceived crowding and time pressure in pay-what-you-want (PWYW) pricing
Sharma, Piyush
;
Roy, Rajat
;
Rabbanee, Fazlul K.
- In:
Journal of business research : JBR
109
(
2020
),
pp. 88-100
Persistent link: https://www.econbiz.de/10012238031
Saved in:
4
Online shoppers' response to price comparison sites
Jung, Kwon
;
Cho, Yoon C.
;
Lee, Sun
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2079-2087
Persistent link: https://www.econbiz.de/10010400114
Saved in:
5
Pay-what-you-want versus pick-your price : the interplay between participative pricing strategies and consumer's need for cognition
Rathore, Himanshu
;
Jakhar, Suresh Kumar
;
Kumar, Satish
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 73-84
Persistent link: https://www.econbiz.de/10013168031
Saved in:
6
Eliciting and estimating reservation price : a semi-compensatory approach
Kaplan, Sigal
;
Bekhor, Shlomo
;
Shiftan, Yoram
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 45-50
Persistent link: https://www.econbiz.de/10008806349
Saved in:
7
To influence or not to influence : external reference price strategies in pay-what-you-want pricing
Johnson, Jennifer Wiggins
;
Cui, Annie Peng
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 275-281
Persistent link: https://www.econbiz.de/10009715012
Saved in:
8
Do long-life customers pay more in pay-what-you-want pricing? : evidence from live streaming
Ma, Xuejing
;
Wang, Zetao
;
Liu, Hongju
- In:
Journal of business research : JBR
142
(
2022
),
pp. 998-1009
Persistent link: https://www.econbiz.de/10013169478
Saved in:
9
Too tired for a good deal : how customer fatigue shapes the performance of Pay-What-You-Want pricing
Wang, Cindy Xin
;
Hong, Yuan
;
Beck, Joshua T.
- In:
Journal of business research : JBR
144
(
2022
),
pp. 987-996
Persistent link: https://www.econbiz.de/10013185067
Saved in:
10
Pay-what-you-want for high-value priced services : differences between potential, new, and repeat customers
Stangl, Brigitte
;
Kastner, Margit
;
Ko, Eunju
- In:
Journal of business research : JBR
74
(
2017
),
pp. 168-174
Persistent link: https://www.econbiz.de/10011675602
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