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Toward an understanding of meaning creation via the collective co-production process
Peters, Cara; Bodkin, Charles D.; Fitzgerald, Scott W. - In: Journal of consumer behaviour : an international … 11 (2012) 2, pp. 124-135
Persistent link: https://www.econbiz.de/10009548826
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Experiential response and intention to purchase in the cocreative consumption of music : the Nine Inch Nails experiment
Aucouturier, Jean-Julien; Fujita, Marketa; Sumikura, Hiroko - In: Journal of consumer behaviour : an international … 14 (2015) 4, pp. 219-227
Persistent link: https://www.econbiz.de/10011477037
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Back to consumption and production? : prosumers negotiating the WMG lockdown on YouTube
Bajde, Domen; Kos Koklic, Mateja; Bajde, Jernej - In: Journal of consumer behaviour : an international … 14 (2015) 5, pp. 297-306
Persistent link: https://www.econbiz.de/10011477082
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Are you willing to pay the price? : the impact of corporate social (ir)responsibility on consumer behavior towards national and foreign brands
Ferreira, Aristides Isidoro; Ribeiro, Inês - In: Journal of consumer behaviour : an international … 16 (2017) 1, pp. 63-71
Persistent link: https://www.econbiz.de/10011685019
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Influence of contextual information and past prices on the willingness to pay and expected quality evaluations
Valle, Mauricio A.; Lavin, Jaime F.; Magner, Nicolas S.; … - In: Journal of consumer behaviour : an international … 16 (2017) 2, pp. 130-144
Persistent link: https://www.econbiz.de/10011685045
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Mining messages : expoloring consumer response to consumer- vs. firm-generated ads
Pehlivan, Ekin; Sarican, Funda; Berthon, Pierre R. - In: Journal of consumer behaviour : an international … 10 (2011) 6, pp. 313-321
Persistent link: https://www.econbiz.de/10009424857
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Co-creation and ambiguois ownership within virtual communities : the case of the Machinima community
Harwood, Tracy; Garry, Tony - In: Journal of consumer behaviour : an international … 13 (2014) 2, pp. 148-156
Persistent link: https://www.econbiz.de/10010348799
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How valuable is a well-crafted design and name brand? : recognition and willingness to pay
Kristensen, Tore; Gabrielsen, Gorm; Zaichkowsky, Judith … - In: Journal of consumer behaviour : an international … 11 (2012) 1, pp. 44-55
Persistent link: https://www.econbiz.de/10009509239
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Perceived risk : an experimental investigation of consumer behavior when buying wine
Outreville, J. François; Desrochers, Jean - In: Journal of consumer behaviour : an international … 15 (2016) 6, pp. 549-559
Persistent link: https://www.econbiz.de/10011580950
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Analyzing the returns of the first transaction satisfaction on intention to purchase and willingness to pay : evidence for new food products
Tudoran, Ana Alina; Olsen, Svein O. - In: Journal of consumer behaviour : an international … 16 (2017) 4, pp. 372-386
Persistent link: https://www.econbiz.de/10011695158