Narrow search
Showing 1 - 10 of 354
Cover Image
Posting strategically : the consumer as an online media planner
Chen, Yu-Jen; Kirmani, Amna - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 609-621
Persistent link: https://www.econbiz.de/10011411189
Cover Image
Why recommend a brand face-to-face but not on Facebook? : how word-of-mouth on online social sites differs from traditional word-of-mouth
Eisingerich, Andreas B; Chun, HaeEun Helen; Liu, Yeyi; … - In: Journal of consumer psychology : JCP : the official … 25 (2015) 1, pp. 120-128
Persistent link: https://www.econbiz.de/10010485541
Cover Image
Confidence via correction : the effect of judgment correction on consumer confidence
Espinoza Peterson, Francine; Hamilton, Rebecca W. - In: Journal of consumer psychology : JCP : the official … 24 (2014) 1, pp. 34-48
Persistent link: https://www.econbiz.de/10010359883
Cover Image
Positively useless : irrelevant negative information enhances positive impressions
Shoham, Meyrav; Moldovan, Sarit; Steinhart, Yael - In: Journal of consumer psychology : JCP : the official … 27 (2017) 2, pp. 147-159
Persistent link: https://www.econbiz.de/10011707313
Cover Image
Word-of-mouth and the forecasting of consumption enjoyment
He, Stephen X.; Bond, Samuel D. - In: Journal of consumer psychology : JCP : the official … 23 (2013) 4, pp. 464-482
Persistent link: https://www.econbiz.de/10010210186
Cover Image
Proposing and testing the contextual gender influence theory : an examination of gender influence types on trust of computer agents
Lee, Eun-Ju; Schumann, David W. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 440-450
Persistent link: https://www.econbiz.de/10003884439
Cover Image
Effects of multiple psychological distances on construal and consumer evaluation : a field study of online reviews
Huang, Ni; Burtch, Gordon; Hong, Yili; Polman, Evan - In: Journal of consumer psychology : JCP : the official … 26 (2016) 4, pp. 474-482
Persistent link: https://www.econbiz.de/10011597866
Cover Image
Special issue: marketplace morality
Campbell, Margaret C. (ed.); Winterich, Karen Page (ed.) - 2018
Persistent link: https://www.econbiz.de/10011858555
Cover Image
A recipe for friendship : similar food consumption promotes trust and cooperation
Woolley, Kaitlin; Fishbach, Ayelet - In: Journal of consumer psychology : JCP : the official … 27 (2017) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10011771809
Cover Image
Word of mouth and interpersonal communication : a review and directions for future research
Berger, Jonah - In: Journal of consumer psychology : JCP : the official … 24 (2014) 4, pp. 586-607
Persistent link: https://www.econbiz.de/10010410173