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When seeking the best brings out the worst in consumers : understanding the relationship between a maximizing mindset and immoral behavior
Goldsmith, Kelly; Roux, Caroline; Ma, Jingjing - In: Journal of consumer psychology : JCP : the official … 28 (2018) 2, pp. 293-309
Persistent link: https://www.econbiz.de/10011858700
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The subtle influence of check and X marks : how symbolic markings influence judgment
Yoon, Gunwoo; Vargas, Patrick - In: Journal of consumer psychology : JCP : the official … 28 (2018) 4, pp. 682-688
Persistent link: https://www.econbiz.de/10011937374
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The warmth of our regrets : managing regret through physiological regulation and consumption
Rotman, Jeff D.; Lee, Seung Hwan Mark; Perkins, Andrew W. - In: Journal of consumer psychology : JCP : the official … 27 (2017) 2, pp. 160-170
Persistent link: https://www.econbiz.de/10011707319
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Choice under incomplete information on incumbents : why consumers with stronger preferences are more likely to abandon their prior choices
Irmak, Caglar; Kramer, Thomas; Sen, Sankar - In: Journal of consumer psychology : JCP : the official … 27 (2017) 2, pp. 264-269
Persistent link: https://www.econbiz.de/10011707506
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The effect of perceived message choice on persuasion
Schlosser, Ann E.; Shavitt, Sharon - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 290-301
Persistent link: https://www.econbiz.de/10003883890
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The role of frequency of experience with a product category and temporal orientation in self-referent advertising
Dimofte, Claudiu V.; Yalch, Richard F. - In: Journal of consumer psychology : JCP : the official … 20 (2010) 3, pp. 343-354
Persistent link: https://www.econbiz.de/10008658284
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Are low-literate and high-literate consumers different? : applying resource-matching theory to ad processing across literacy levels
Jae, Haeran; DelVecchio, Devon S.; Childers, Terry L. - In: Journal of consumer psychology : JCP : the official … 21 (2011) 3, pp. 312-323
Persistent link: https://www.econbiz.de/10009259702
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The effects of advertising models for age-restricted products and self-concept discrepancy on advertising outcomes among young adolescents
Pezzuti, Todd; Pirouz, Dante; Pechmann, Cornelia - In: Journal of consumer psychology : JCP : the official … 25 (2015) 3, pp. 519-529
Persistent link: https://www.econbiz.de/10011344175
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A social identity perspective on aspirational advertising : implicit threats to collective self-esteem and strategies to overcome them
Dimofte, Claudiu V.; Goodstein, Ronald Charles; … - In: Journal of consumer psychology : JCP : the official … 25 (2015) 3, pp. 416-430
Persistent link: https://www.econbiz.de/10011344198
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Judgment is not color blind : the impact of automatic color preference on product and advertising preferences
Kareklas, Ioannis; Brundel, Frédéric F.; Coulter, Robin A. - In: Journal of consumer psychology : JCP : the official … 24 (2014) 1, pp. 87-95
Persistent link: https://www.econbiz.de/10010359875