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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
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Consumer behaviour
581
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581
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147
United States
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Experiment
54
Emotion
52
Personality psychology
52
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Advertising effects
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Viral marketing
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Virales Marketing
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Janiszewski, Chris A.
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Wyer, Robert S.
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Bagchi, Rajesh
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Rucker, Derek D.
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Shiv, Baba
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Bearden, William O.
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Berger, Jonah
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Lichtenstein, Donald R.
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McGill, Ann L.
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Meyers-Levy, Joan
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Morales, Andrea C.
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Vohs, Kathleen D.
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Wilcox, Keith
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Belk, Russell W.
5
Fishbach, Ayelet
5
Folkes, Valerie S.
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Gal, David
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Grewal, Dhruv
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Hoch, Stephen J.
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Pieters, Rik
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Sela, Aner
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Sengupta, Jaideep
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Thompson, Craig J.
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Wang, Jing
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Zhang, Ying
5
Aaker, Jennifer
4
Alba, Joseph W.
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Arnould, Eric J.
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Bolton, Lisa E.
4
Chattopadhyay, Amitava
4
Dahl, Darren W.
4
Elder, Ryan S.
4
Fitzsimons, Gavan J.
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of business research : JBR
2,288
Journal of retailing and consumer services
1,969
International journal of consumer studies
772
International journal of hospitality management
755
Psychology & marketing
702
SpringerLink / Bücher
566
NBER working paper series
521
European journal of marketing : EJM
476
Working paper / National Bureau of Economic Research, Inc.
451
Journal of marketing management : MM
432
Asia Pacific journal of marketing and logistics
421
The journal of product & brand management
409
Management science : journal of the Institute for Operations Research and the Management Sciences
396
NBER Working Paper
393
The journal of brand management : an international journal
390
Journal of marketing research : JMR
389
Journal of marketing communications
374
Journal of strategic marketing
372
Industrial marketing management : the international journal for industrial and high-tech firms
363
Journal of the Academy of Marketing Science
363
Journal of marketing
356
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
355
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
349
Marketing letters : a journal of research in marketing
331
Journal of international consumer marketing
330
Journal of travel and tourism marketing
328
Cogent business & management
323
Journal of retailing
316
Marketing intelligence & planning
316
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
313
Tourism management : research, policies, practice
311
International journal of retail & distribution management
303
Journal of business ethics : JOBE
299
Journal of fashion marketing and management
299
The journal of consumer marketing
298
Journal of consumer behaviour : an international research review
297
The international review of retail, distribution and consumer research
293
Technological forecasting & social change : an international journal
279
International journal of contemporary hospitality management
276
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ECONIS (ZBW)
584
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1
Psychological distance and the dual role of price
Bornemann, Torsten
;
Homburg, Christian
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
3
,
pp. 490-504
Persistent link: https://www.econbiz.de/10009375682
Saved in:
2
From the commercial to the communal : reframing taboo trade-offs in religious and pharmaceutical marketing
McGraw, A. Peter
;
Schwartz, Janet A.
;
Tetlock, Philip E.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
1
,
pp. 157-173
Persistent link: https://www.econbiz.de/10009563540
Saved in:
3
Monochrome forests and colorful trees : the effect of black-and-white versus color imagery on construal level
Lee, Hyojin
;
Deng, Xiaoyan
;
Unnava, Hanumantha Rao
; …
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
)
4
,
pp. 1015-1032
Persistent link: https://www.econbiz.de/10010473321
Saved in:
4
Nostalgia weakens the desire for money
Lasaleta, Jannine D.
;
Sedikides, Constantine
;
Vohs, …
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
)
3
,
pp. 713-729
Persistent link: https://www.econbiz.de/10010473397
Saved in:
5
Intracommunity gifting at the intersection of contemporary moral and market economies
Weinberger, Michelle F.
;
Wallendorf, Melanie
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
),
pp. 229-247
Persistent link: https://www.econbiz.de/10010383256
Saved in:
6
Self-expression cues in product rating distributions : when people prefer polarizing products
Rozenkrants, Bella
;
Wheeler, S. Christian
;
Shiv, Baba
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
4
,
pp. 759-777
Persistent link: https://www.econbiz.de/10011780582
Saved in:
7
The consumption of performance
Deighton, John
- In:
Journal of consumer research : JCR ; an …
19
(
1992
)
3
,
pp. 362-372
Persistent link: https://www.econbiz.de/10001136787
Saved in:
8
How do young children learn to be consumers? : A script-processing approach
Peracchio, Laura A.
- In:
Journal of consumer research : JCR ; an …
18
(
1992
)
4
,
pp. 425-440
Persistent link: https://www.econbiz.de/10001119382
Saved in:
9
The value of time spent in price-comparison shopping : survey and experimental evidence
Marmorstein, Howard
- In:
Journal of consumer research : JCR ; an …
19
(
1992
)
1
,
pp. 52-61
Persistent link: https://www.econbiz.de/10001126039
Saved in:
10
Special section on advertising effects
In:
Journal of consumer research : JCR ; an …
17
(
1990
)
2
,
pp. 160-236
Persistent link: https://www.econbiz.de/10001097310
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