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Consumer brand categorization for durables with limited problem solving : an empirical test and proposed extension of the Brisoux Laroche model
Church, Nancy J. - In: Journal of economic psychology : research in economic … 6 (1985) 3, pp. 231-253
Persistent link: https://www.econbiz.de/10001007838
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On problem perception, dissatisfaction and brand loyalty
Kasper, Hans D. P. - In: Journal of economic psychology : research in economic … 9 (1988) 3, pp. 387-397
Persistent link: https://www.econbiz.de/10001063229
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Self concept and product choice : an integrated perspective
Malhotra, Naresh K. - In: Journal of economic psychology : research in economic … 9 (1988) 1, pp. 1-28
Persistent link: https://www.econbiz.de/10001043152
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The complex relationship between consumer satisfaction and brand loyalty
Bloemer, Johanna M. - In: Journal of economic psychology : research in economic … 16 (1995) 2, pp. 311-329
Persistent link: https://www.econbiz.de/10001187042
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When symbolism overtakes quality : materialists consumers disregard product quality when faced with luxury brands
Audrin, Catherine; Brosch, Tobias; Chanal, Julien; … - In: Journal of economic psychology : research in economic … 61 (2017), pp. 115-123
Persistent link: https://www.econbiz.de/10011757140
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Preference reversal for copycat brands : uncertainty makes imitation feel good
Horen, Femke van; Pieters, Rik - In: Journal of economic psychology : research in economic … 37 (2013), pp. 54-64
Persistent link: https://www.econbiz.de/10010234305
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The behavioral economics of consumer brand choice : establishing a methodology
Foxall, Gordon R.; Schrezenmaier, Teresa C. - In: Journal of economic psychology : research in economic … 24 (2003) 5, pp. 675-695
Persistent link: https://www.econbiz.de/10001800940
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A consumer behavior approach to modeling monopolistic competition
Davies, Anthony; Cline, Thomas W. - In: Journal of economic psychology : research in economic … 26 (2005) 6, pp. 797-826
Persistent link: https://www.econbiz.de/10003193833
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Reservation price uncertainty : loss, virtue, or emotional heterogeneity?
Otto, Philipp E.; Schmidt, Lennard - In: Journal of economic psychology : research in economic … 87 (2021), pp. 1-19
Persistent link: https://www.econbiz.de/10013256788
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N400 correlate of brand associations
Gorin, Aleksei; Nedelko, Anastasia; Kosonogov, Vladimir; … - In: Journal of economic psychology : research in economic … 90 (2022), pp. 1-8
Persistent link: https://www.econbiz.de/10013399823