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Simultaneity and interactivity of the effects of communication elements on consumers' decision making in EWOM systems
Wang, Xinwei; Teo, Hock-hai; Wei, Kwok Kee - In: Journal of electronic commerce research : JECR 16 (2015) 3, pp. 153-174
Persistent link: https://www.econbiz.de/10011372585
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Effects of comparison shopping websites on market performance : does market structure matter?
Tan, Chuan-hoo; Goh, Khim Yong; Teo, Hock-hai - In: Journal of electronic commerce research : JECR 11 (2010) 3, pp. 193-219
Persistent link: https://www.econbiz.de/10008841349
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How to exploit the user base for online products : a product integration perspective
Song, Peijian; Cheng, Zhang; Xu, Heng - In: Journal of electronic commerce research : JECR 13 (2012) 4, pp. 356-372
Persistent link: https://www.econbiz.de/10009728072
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Consumer segmentation analysis of multichannel and multistage consumption : a latent class MNL approach
Wang, Quansheng; Yang, Xue; Song, Peijian; Sia, Choon Ling - In: Journal of electronic commerce research : JECR 15 (2014) 4, pp. 339-358
Persistent link: https://www.econbiz.de/10010476759