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~isPartOf:"Journal of fashion marketing and management"
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Consumer behaviour
59
Konsumentenverhalten
59
Brand image
54
Markenimage
54
Brand management
39
Markenführung
39
Brand
37
Markenartikel
36
Fashion
33
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33
Luxury goods
24
Luxusgüter
24
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21
Clothing
21
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11
Clothing industry
11
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10
Beziehungsmarketing
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Online-Marketing
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Personality psychology
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Persönlichkeitspsychologie
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India
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Phau, Ian
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Bakış, Selen
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Bang Nguyen Viet
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Bennur, Shubhapriya
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Journal of fashion marketing and management
Journal of business research : JBR
583
The journal of brand management : an international journal
459
The journal of product & brand management
352
Journal of retailing and consumer services
318
Psychology & marketing
170
European journal of marketing : EJM
136
SpringerLink / Bücher
127
Asia Pacific journal of marketing and logistics
112
Tourism management : research, policies, practice
107
Journal of marketing research : JMR
104
Journal of travel and tourism marketing
102
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
99
Journal of marketing communications
98
Journal of marketing
94
International journal of hospitality management
88
Marketing intelligence & planning
87
Journal of advertising research
86
Journal of consumer research : JCR ; an interdisciplinary bimonthly
82
The Trademark reporter
82
Journal of international consumer marketing
81
The journal of consumer marketing
81
Journal of strategic marketing
79
Journal of marketing management : MM
78
Industrial marketing management : the international journal for industrial and high-tech firms
77
Marketing letters : a journal of research in marketing
76
Markenartikel : das Magazin für Markenführung
75
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
73
International marketing review
69
Journal of global marketing
69
Journal of the Academy of Marketing Science
67
Cogent business & management
64
The IUP journal of brand management : IJBRM
62
International journal of advertising : the quarterly review of marketing communications
61
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
60
Journal of promotion management : JPM
58
Journal of promotion management : innovations in planning and applied research
58
Marketing : ZFP ; journal of research and management
57
Journal of retailing
53
International journal of advertising : the review of marketing communications
52
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ECONIS (ZBW)
74
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1
Online behaviour of luxury fashion
brand
advocates
Parrott, Guy
;
Danbury, Annie
;
Kanthavanich, Poramate
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 360-383
Persistent link: https://www.econbiz.de/10011502872
Saved in:
2
Web atmospheric qualities in luxury fashion
brand
web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
3
Antecedents and outcomes of
brand
prominence on willingness to buy luxury brands
Cheah, Isaac
;
Phau, Ian
;
Chong, Calvin
;
Shimul, Anwar Sadat
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 402-415
Persistent link: https://www.econbiz.de/10011502882
Saved in:
4
Retaining the allure of luxury brands during an economic downturn : can
brand
globalness influence consumer perception?
Hassan, Salah
;
Musić-Mehmedović, Melika
;
Duverger, …
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 416-429
Persistent link: https://www.econbiz.de/10011502895
Saved in:
5
The role of functional and symbolic
brand
associations on
brand
loyalty : a study on luxury brands
Esmaeilpour, Fariba
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 467-484
Persistent link: https://www.econbiz.de/10011502910
Saved in:
6
Validating fashion
brand
centrality scale amongst young adults
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 133-156
Persistent link: https://www.econbiz.de/10011703074
Saved in:
7
User engagement in social media : an explorative study of Swedish fashion brands
Geissinger, Andrea
;
Laurell, Christofer
- In:
Journal of fashion marketing and management
20
(
2016
)
2
,
pp. 177-190
Persistent link: https://www.econbiz.de/10011575484
Saved in:
8
An exploration of US-made clothing in China
Shen, Dong
;
Wang, Qiuyue
- In:
Journal of fashion marketing and management
21
(
2017
)
2
,
pp. 247-261
Persistent link: https://www.econbiz.de/10011661983
Saved in:
9
Young Australian consumers’ preferences for fashion apparel attributes
Jegethesan, Kavisha
;
Sneddon, Joanne N.
;
Soutar, Geoffrey N.
- In:
Journal of fashion marketing and management
16
(
2012
)
3
,
pp. 275-289
Persistent link: https://www.econbiz.de/10009577054
Saved in:
10
Fashion value brands : the relationship between identity and image
Ross, Jill
;
Harradine, Rod
- In:
Journal of fashion marketing and management
15
(
2011
)
3
,
pp. 306-325
Persistent link: https://www.econbiz.de/10009268722
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