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Construction of silence on issues of sustainability through branding in the fashion market
Solér, Cecilia; Baeza, Julia; Svärd, Camilla - In: Journal of marketing management : MM 31 (2015) 1/2, pp. 219-246
Persistent link: https://www.econbiz.de/10010511363
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Everyday dramas of conscience : navigating identity through creative neutralisations
Ritch, Elaine L.; Brownlie, Douglas - In: Journal of marketing management : MM 32 (2016) 9/10, pp. 1012-1032
Persistent link: https://www.econbiz.de/10011612541
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Reducing household water consumption : a social marketing approach
Lowe, Ben; Lynch, David; Lowe, Julian F. - In: Journal of marketing management : MM 31 (2015) 3/4, pp. 378-408
Persistent link: https://www.econbiz.de/10010512563
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Quantitative and qualitative insights into consumers' sustainable purchasing behaviour : a segmentation approach based on motives and heuristic cues
Eberhart, Andrea K.; Naderer, Gabriele - In: Journal of marketing management : MM 33 (2017) 13/14, pp. 1149-1169
Persistent link: https://www.econbiz.de/10011850327
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Smartphone crises and adjustments in a virtual P3 community : doing sustainability oriented smartphone consumption
Svenson, Frithiof - In: Journal of marketing management : MM 34 (2018) 7/8, pp. 664-693
Persistent link: https://www.econbiz.de/10011934608
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Special issue: Sustainable consumption : activism, innovation and brands
McDonagh, Pierre (contributor) - 2015
Persistent link: https://www.econbiz.de/10011405304
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Editorial: Sustainable consumption : activism, innovation and brands
McDonagh, Pierre; Martin, Diane M. - In: Journal of marketing management : MM 31 (2015) 13/14, pp. 1379-1382
Persistent link: https://www.econbiz.de/10011405330
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Buyer social responsibility : a general concept and its implications for marketing management
Ingenbleek, Paul T. M.; Meulenberg, Mathias T. G.; … - In: Journal of marketing management : MM 31 (2015) 13/14, pp. 1428-1448
Persistent link: https://www.econbiz.de/10011405589
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Exploring consumer responsibility for sustainable consumption
Luchs, Michael Gerhard; Phipps, Marcus; Hill, Tim - In: Journal of marketing management : MM 31 (2015) 13/14, pp. 1449-1471
Persistent link: https://www.econbiz.de/10011405598
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Advancing sustainable consumption in the UK and China : the mediating effect of pro-environmental self-identity
Dermody, Janine; Hanmer-Lloyd, Stuart; Koenig-Lewis, Nicole - In: Journal of marketing management : MM 31 (2015) 13/14, pp. 1472-1502
Persistent link: https://www.econbiz.de/10011405611