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To follow the yellow brick road : exploring the journey to mental well-being consumption
Wyllie, Jessica; Carlson, Jamie - In: Journal of marketing management : MM 34 (2018) 17/18, pp. 1557-1586
Persistent link: https://www.econbiz.de/10012042294
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Exploring appropriation of global cultural rituals
Tinson, Julie; Nuttall, Peter - In: Journal of marketing management : MM 26 (2010) 11/12, pp. 1074-1090
Persistent link: https://www.econbiz.de/10008757652
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How does the web make youth feel? : exploring the positive digital native rhetoric
Page, Kelly; DK; Mapstone, Mark - In: Journal of marketing management : MM 26 (2010) 13/14, pp. 1345-1366
Persistent link: https://www.econbiz.de/10008810651
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Young adults and "binge" drinking : a Bakhtinian analysis
Hackley, Christopher E.; Bengry-Howell, Andrew; … - In: Journal of marketing management : MM 29 (2013) 7/8, pp. 933-949
Persistent link: https://www.econbiz.de/10009790966
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Young British partisans' non-voters' processing of attack election advertising and the implications for marketing politics
Dermody, Janine; Hanmer-Lloyd, Stuart; Koenig-Lewis, Nicole - In: Journal of marketing management : MM 30 (2014) 9/10, pp. 974-1005
Persistent link: https://www.econbiz.de/10010411298
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The baby boomer market maven in the United Kingdom : an experienced diffuser of marketplace information
Sudbury-Riley, Lynn - In: Journal of marketing management : MM 32 (2016) 7/8, pp. 716-749
Persistent link: https://www.econbiz.de/10011577368
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All Anglos are alike? : a study of whinging Poms and bloody-minded Aussies
Harris, Lloyd C.; Russell-Bennett, Rebekah - In: Journal of marketing management : MM 31 (2015) 7/8, pp. 827-855
Persistent link: https://www.econbiz.de/10011309050
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Consumers' identities and compartmentalisation tendencies in alcohol consumption
Gregory-Smith, Diana; Manika, Danae - In: Journal of marketing management : MM 33 (2017) 11/12, pp. 942-972
Persistent link: https://www.econbiz.de/10011753492
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Halloween in a material world: trick or treat?
McKechnie, Sally; Tynan, Caroline - In: Journal of marketing management : MM 24 (2008) 9/10, pp. 1011-1023
Persistent link: https://www.econbiz.de/10003786760
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What's the point of Marketing anyway? : the prevalence, temporal extent and implications of long-term market share equilibrium
Graham, Charles D. A. - In: Journal of marketing management : MM 25 (2009) 9/10, pp. 687-874
Persistent link: https://www.econbiz.de/10003902326