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~isPartOf:"Journal of marketing management : MM"
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Consumer behaviour
307
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307
Brand management
51
Markenführung
51
Brand image
35
Markenimage
35
Beziehungsmarketing
32
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Piacentini, Maria
7
Hogg, Margaret K.
6
Belk, Russell W.
5
Michaelidou, Nina
5
Veer, Ekant
5
Carlson, Jamie
4
Carrigan, Marylyn
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Harris, Lloyd C.
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McKechnie, Sally
4
Moraes, Caroline
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Szmigin, Isabelle
4
Tadajewski, Mark
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Tynan, Caroline
4
Banister, Emma N.
3
Broderick, Amanda J.
3
Dennis, Charles
3
Devlin, James F.
3
Hamilton, Kathy
3
Jafari, Aliakbar
3
Jayawardhena, Chanaka
3
Maclaran, Pauline
3
McEachern, Morven G.
3
Rosenberger, Philip J.
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Shankar, Avi
3
Sharma, Piyush
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Uncles, Mark D.
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Vom Lehn, Dirk
3
Wells, Victoria
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Arsel, Zeynep
2
Baron, Steve
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Beatson, Amanda
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Bettany, Shona M.
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Beverland, Michael B.
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Bradshaw, Alan
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Broderick, Anne
2
Brownlie, Douglas
2
Canhoto, Ana Isabel Domingos
2
Cappellini, Benedetta
2
Cherrier, Hélène
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Cocker, Hayley L.
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Journal of marketing management : MM
Journal of business research : JBR
2,199
Journal of retailing and consumer services
1,950
International journal of hospitality management
831
International journal of consumer studies
776
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
712
Psychology & marketing
670
Journal of business ethics : JOBE
660
SpringerLink / Bücher
639
NBER working paper series
623
Journal of consumer research : JCR ; an interdisciplinary bimonthly
584
Working paper / National Bureau of Economic Research, Inc.
543
NBER Working Paper
480
Asia Pacific journal of marketing and logistics
405
Cogent business & management
397
The journal of product & brand management
396
Journal of fashion marketing and management
382
Leadership & organization development journal
376
Leadership
372
Tourism management : research, policies, practice
372
Technological forecasting & social change : an international journal
370
The journal of brand management : an international journal
358
European journal of marketing : EJM
357
Journal of travel and tourism marketing
349
Journal of marketing research : JMR
346
Management science : journal of the Institute for Operations Research and the Management Sciences
346
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of international consumer marketing
326
International journal of contemporary hospitality management
317
KIET Industrial economic review
309
Journal of retailing
308
International journal of retail & distribution management
307
The international review of retail, distribution and consumer research
298
Journal of marketing communications
297
Marketing letters : a journal of research in marketing
296
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
294
Journal of marketing
288
Journal of consumer behaviour : an international research review
287
The journal of consumer marketing
285
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
275
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ECONIS (ZBW)
311
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1
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10
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311
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1
Footwear with feeling : a cultural approach to product development
Dixon, Skye-Maree
;
Shankar, Avi
- In:
Journal of marketing management : MM
34
(
2018
)
5/6
,
pp. 536-537
Persistent link: https://www.econbiz.de/10011934555
Saved in:
2
Fashion
creation and diffusion : the institution of marketing
Atik, Deniz
;
Firat, A. Fuat
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 836-860
Persistent link: https://www.econbiz.de/10009790972
Saved in:
3
Construction of silence on issues of sustainability through branding in the
fashion
market
Solér, Cecilia
;
Baeza, Julia
;
Svärd, Camilla
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 219-246
Persistent link: https://www.econbiz.de/10010511363
Saved in:
4
Analysis of
fashion
consumers' motives to engage in electronic word-of-mouth communication through social media platforms
Wolny, Julia
;
Mueller, Claudia
- In:
Journal of marketing management : MM
29
(
2013
)
5/6
,
pp. 562-583
Persistent link: https://www.econbiz.de/10009776472
Saved in:
5
Fashionably volutuous : mormative femininity and resistant performative tactics in fatshion blogs
Harju, Anu A.
;
Houvinen, Annamari
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1602-1625
Persistent link: https://www.econbiz.de/10011407816
Saved in:
6
From conspicuous to considered
fashion
: a harm-chain approach to the responsibilities of luxury-
fashion
business
Carrigan, Marylyn
;
Moraes, Caroline
;
McEachern, Morven G.
- In:
Journal of marketing management : MM
29
(
2013
)
11/12
,
pp. 1277-1307
Persistent link: https://www.econbiz.de/10010209644
Saved in:
7
Collaborating for success : managerial perspectives on co-branding strategies in the
fashion
industry
Oeppen, Jemma
;
Jamal, Ahmad
- In:
Journal of marketing management : MM
30
(
2014
)
9/10
,
pp. 925-948
Persistent link: https://www.econbiz.de/10010411302
Saved in:
8
Complainers versus non-complainers: a multi-national investigation of individual and situational influences on customer complaint behaviour
Sharma, Piyush
;
Marshall, Roger
;
Reday, Peter Alan
;
Na, …
- In:
Journal of marketing management : MM
26
(
2010
)
1/2
,
pp. 163-180
Persistent link: https://www.econbiz.de/10003979657
Saved in:
9
Aligning employee service recovery performance with brand values : the role of brand-specific leadership
Khanyapuss Punjaisri
;
Evanschitzky, Heiner
;
Rudd, John
- In:
Journal of marketing management : MM
29
(
2013
)
9/10
,
pp. 981-1006
Persistent link: https://www.econbiz.de/10010194421
Saved in:
10
Understanding the town centre customer experience (TCCE)
Stocchi, Lara
;
Hart, Cathy
;
Haji, Iftakar
- In:
Journal of marketing management : MM
32
(
2016
)
17/18
,
pp. 1562-1587
Persistent link: https://www.econbiz.de/10011608042
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