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~isPartOf:"Journal of marketing management : MM"
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Consumer behaviour
307
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307
Social Web
71
Social web
71
Brand management
59
Markenführung
59
Brand image
36
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36
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Piacentini, Maria
7
Hogg, Margaret K.
6
Belk, Russell W.
5
Michaelidou, Nina
5
Veer, Ekant
5
Carlson, Jamie
4
Hamilton, Kathy
4
Harris, Lloyd C.
4
McKechnie, Sally
4
Szmigin, Isabelle
4
Tadajewski, Mark
4
Tynan, Caroline
4
Banister, Emma N.
3
Broderick, Amanda J.
3
Canhoto, Ana Isabel Domingos
3
Carrigan, Marylyn
3
Cova, Bernard
3
Dennis, Charles
3
Dessart, Laurence
3
Devlin, James F.
3
Hewer, Paul
3
Jafari, Aliakbar
3
Jayawardhena, Chanaka
3
Johnson, Lester W.
3
Maclaran, Pauline
3
Malthouse, Edward C.
3
Moraes, Caroline
3
Rosenberger, Philip J.
3
Shankar, Avi
3
Uncles, Mark D.
3
Vom Lehn, Dirk
3
Wells, Victoria
3
Arsel, Zeynep
2
Baron, Steve
2
Beatson, Amanda
2
Bettany, Shona M.
2
Beverland, Michael B.
2
Bradshaw, Alan
2
Broderick, Anne
2
Brownlie, Douglas
2
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Academy of Marketing
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Journal of marketing management : MM
Journal of business research : JBR
2,374
Journal of retailing and consumer services
2,040
NBER working paper series
1,206
International journal of hospitality management
888
NBER Working Paper
859
Working paper / National Bureau of Economic Research, Inc.
803
International journal of consumer studies
780
Discussion paper series / IZA
721
Psychology & marketing
709
SpringerLink / Bücher
699
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602
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587
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531
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Covid economics : vetted and real-time papers
477
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Tourism management : research, policies, practice
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Cogent business & management
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Finance research letters
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Asia Pacific journal of marketing and logistics
419
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
416
The journal of product & brand management
412
European research studies
395
European Journal of Marketing
389
Journal of travel and tourism marketing
386
The journal of brand management : an international journal
385
Journal of Consumer Marketing
383
Journal of marketing research : JMR
370
European journal of marketing : EJM
368
Springer eBook Collection
362
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
348
International journal of contemporary hospitality management
340
Prague economic papers : a bimonthly journal of economic theory and policy
340
Journal of marketing communications
338
Journal of marketing
333
Journal of international consumer marketing
330
Journal of retailing
328
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ECONIS (ZBW)
354
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1
Redistributed consumer desire in digital virtual worlds of consumption
Denegri-Knott, Janice
;
Molesworth, Mike
- In:
Journal of marketing management : MM
29
(
2013
)
13/14
,
pp. 1561-1579
Persistent link: https://www.econbiz.de/10010230046
Saved in:
2
How are young music artists configuring their media and sales platforms in the digital age?
Leenders, Mark A. A. M.
;
Farrell, Mark A.
;
Zwaan, Koos
; …
- In:
Journal of marketing management : MM
31
(
2015
)
17/18
,
pp. 1799-1817
Persistent link: https://www.econbiz.de/10011406202
Saved in:
3
It takes a marketplace community to raise brand commitment : the role of online communities
Kim, Jae Wook
;
Choi, Jiho
;
Qualls, William J.
;
Han, Kyesook
- In:
Journal of marketing management : MM
24
(
2008
)
3/4
,
pp. 409-431
Persistent link: https://www.econbiz.de/10003710355
Saved in:
4
Virtual communities come of age : parallel service, value, and propositions offered in communal online space
Laing, Angus
;
Keeling, Debbie
;
Newholm, Terry
- In:
Journal of marketing management : MM
27
(
2011
)
3/4
,
pp. 291-315
Persistent link: https://www.econbiz.de/10008989901
Saved in:
5
Virtuality as place and process
Dholakia, Nikhilesh
;
Reyes, Ian
- In:
Journal of marketing management : MM
29
(
2013
)
13/14
,
pp. 1580-1591
Persistent link: https://www.econbiz.de/10010230031
Saved in:
6
Metaverse-retail service quality : a future framework for retail service quality in the 3D internet
Gadalla, Eman
;
Keeling, Kathy
;
Abosag, Ibrahim
- In:
Journal of marketing management : MM
29
(
2013
)
13/14
,
pp. 1493-1517
Persistent link: https://www.econbiz.de/10010230102
Saved in:
7
"We (don't) know how you feel" : a comparative study of automated vs. manual analysis of social media conversations
Conhoto, Ana Isabel
;
Padmanabhan, Yuvray
- In:
Journal of marketing management : MM
31
(
2015
)
9/10
,
pp. 1141-1157
Persistent link: https://www.econbiz.de/10011405216
Saved in:
8
Consumer intentions to engage in s-commerce : a cross-national study
Bianchi, Constanza
;
Andrews, Lynda
;
Wiese, Melanie
; …
- In:
Journal of marketing management : MM
33
(
2017
)
5/6
,
pp. 464-494
Persistent link: https://www.econbiz.de/10011709138
Saved in:
9
Consumer intentions to falsify personal information online : unethical or justifiable?
Punj, Girish
- In:
Journal of marketing management : MM
33
(
2017
)
15/16
,
pp. 1402-1412
Persistent link: https://www.econbiz.de/10011850421
Saved in:
10
"It's mine!" : participation and ownership within virtual co-creation environments
Harwood, Tracy
;
Garry, Tony
- In:
Journal of marketing management : MM
26
(
2010
)
3/4
,
pp. 290-301
Persistent link: https://www.econbiz.de/10003984938
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