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Transfer-appropriate processing, response fluency, and the mere measurement effect
Janiszewski, Chris A.; Chandon, Elise - In: Journal of marketing research : JMR 44 (2007) 2, pp. 309-323
Persistent link: https://www.econbiz.de/10003486948
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Exploring the differences between conscious and unconscious goal pursuit
Laran, Juliano; Janiszewski, Chris A.; Salerno, Anthony - In: Journal of marketing research : JMR 53 (2016) 3, pp. 442-458
Persistent link: https://www.econbiz.de/10011503094
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Assessing the role of contingency awareness in attitudinal conditioning with implications for advertising research
Allen, Chris T. - In: Journal of marketing research : JMR 26 (1989) 1, pp. 30-43
Persistent link: https://www.econbiz.de/10001059642
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The self-expressive customization of a product can improve performance
Kaiser, Ulrike; Schreier, Martin; Janiszewski, Chris A. - In: Journal of marketing research : JMR 54 (2017) 5, pp. 816-831
Persistent link: https://www.econbiz.de/10011762842
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Attentional contrast during sequential judgments : a source of the number-of-levels effect
Wilde, Els de; Cooke, Alan D. J.; Janiszewski, Chris - In: Journal of marketing research : JMR 45 (2008) 4, pp. 437-449
Persistent link: https://www.econbiz.de/10003756211
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A Connectionist Model of Brand-Quality Associations
Janiszewski, Chris; Osselaer, Stijn M.J.van - In: Journal of marketing research : JMR 37 (2000) 3, pp. 331-350
Persistent link: https://www.econbiz.de/10006661869
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Transfer-Appropriate Processing, Response Fluency, and the Mere Measurement Effect
Janiszewski, Chris; Chandon, Elise - In: Journal of marketing research : JMR 44 (2007) 2, pp. 309-323
Persistent link: https://www.econbiz.de/10007719276
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Attentional Contrast During Sequential Judgments: A Source of the Number-of-Levels Effect
De Wilde, Els; Cooke, Alan D.J.; Janiszewski, Chris - In: Journal of marketing research : JMR 45 (2008) 4, pp. 437-449
Persistent link: https://www.econbiz.de/10008076035
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The Neglect of Prescreening Information
Chakravarti, Amitav; Janiszewski, Chris; Ülkümen, Gülden - In: Journal of marketing research : JMR 43 (2006) 4, pp. 642-653
Persistent link: https://www.econbiz.de/10007301087