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Salesperson profitability in relationship marketing
Echchakoui, Said - In: Journal of modelling in management 9 (2014) 3, pp. 306-323
Persistent link: https://www.econbiz.de/10010463695
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Allocation of marketing budgets to customer acquisition and retention spending based on decision calculus
Koosha, Hamidreza; Albadvi, Amir - In: Journal of modelling in management 10 (2015) 2, pp. 179-197
Persistent link: https://www.econbiz.de/10011405634
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Sales force commissions in relationship marketing
Echchakoui, Said - In: Journal of modelling in management 12 (2017) 1, pp. 53-76
Persistent link: https://www.econbiz.de/10011673407
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Customer engagement value : process, limitations and future research
Abo Elhamd, Eman; Shamma, Hamed; Saleh, Mohamed; … - In: Journal of modelling in management 17 (2022) 4, pp. 1144-1176
Persistent link: https://www.econbiz.de/10014334159
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Post-purchase behaviour from customer perceived value of mobile payment services
Hsiao, Ming-Hsiung - In: Journal of modelling in management 17 (2022) 4, pp. 1524-1543
Persistent link: https://www.econbiz.de/10014334610
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Revisiting customer value analysis in a heterogeneous market
DeSarbo, Wayne; Ebbes, Peter; Fong, Duncan K. H.; Snow, … - In: Journal of modelling in management 5 (2010) 1, pp. 8-24
Persistent link: https://www.econbiz.de/10003968473
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Classification and prediction in customer scoring
Zuccaro, Cataldo - In: Journal of modelling in management 5 (2010) 1, pp. 38-53
Persistent link: https://www.econbiz.de/10003968520
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Logistics service quality and its effects on customer satisfacation in the manufacturing companies' supply chains : empirical evidence frpm Greece
Politis, Yannis; Giovanis, Apostolos; Binioris, Spyridon - In: Journal of modelling in management 9 (2014) 2, pp. 215-237
Persistent link: https://www.econbiz.de/10010413644
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Importance of CEM in CRM-CL framework
Singh, Jagwinder; Saini, Shivani - In: Journal of modelling in management 11 (2016) 1, pp. 91-115
Persistent link: https://www.econbiz.de/10011479509
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Customer returns model in a dual-channel supply chain
Yang, Feng; Zhao, Fuguo; Hu, Cuihua - In: Journal of modelling in management 10 (2015) 3, pp. 360-379
Persistent link: https://www.econbiz.de/10011522556