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Preismanagement
59
Pricing strategy
59
Consumer behaviour
33
Konsumentenverhalten
33
Einzelhandel
21
Retail trade
20
Sales promotion
16
Verkaufsförderung
16
Pricing
14
Price
13
Einzelhandelspreis
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Preis
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Retail price
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Distribution channel
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Theorie
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Theory
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Vertriebsweg
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Retailing
7
Brand
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Game theory
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Markenartikel
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Food retailing
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Lebensmitteleinzelhandel
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Markenführung
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Price discrimination
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Product quality
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Produktqualität
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Spieltheorie
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Advertising effects
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E-commerce
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Electronic Commerce
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Handelsmarke
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Internet marketing
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Online-Marketing
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Preisdifferenzierung
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Store brand
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Grewal, Dhruv
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Popkowski Leszczyc, Peter T. L.
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Breugelmans, Els
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Chung, Hwan
2
Haruvy, Ernan
2
Ingene, Charles A.
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Lee, Eunkyu
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Monroe, Kent B.
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Roggeveen, Anne L.
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Zaccour, Georges
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Aydinli, Aylin
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Aydınoğlu, Nilüfer Z.
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Bagchi, Rajesh
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Bapna, Ravi
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Barone, Michael J.
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Bauner, Christoph
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Bertini, Marco
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Biswas, Abhijit
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Bodur, H. Onur
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Bolton, Lisa E.
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Bonwich, William T.
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Brosh, Gili
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Campo, Katia
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Cao, Qingning
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Chen, Bintong
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Cohen-Vernik, Dinah
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Journal of retailing
Journal of revenue and pricing management
336
European journal of operational research : EJOR
331
Management science : journal of the Institute for Operations Research and the Management Sciences
258
NBER working paper series
246
International journal of production economics
230
International journal of industrial organization
215
NBER Working Paper
205
Working paper / National Bureau of Economic Research, Inc.
198
Economics letters
194
Discussion paper / Centre for Economic Policy Research
136
The American economic review
121
International journal of production research
117
Journal of business research : JBR
115
Operations research
115
CESifo working papers
113
Manufacturing & service operations management : M & SOM
110
Transportation research / E : an international journal
109
The journal of industrial economics
107
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
106
Discussion papers / CEPR
97
Journal of retailing and consumer services
96
Production and operations management : an international journal of the Production and Operations Management Society
91
Omega : the international journal of management science
80
Energy economics
75
The Rand journal of economics
73
International journal of hospitality management
72
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
71
Discussion paper
69
Applied economics
68
Journal of public economics
66
Journal of economics & management strategy : JEMS
65
Review of industrial organization : RIO
65
Journal of economic behavior & organization : JEBO
64
SpringerLink / Bücher
62
Journal of economic theory
61
European economic review : EER
58
Production and operations management : the flagship research journal of the Production and Operations Management Society
58
Discussion paper / Tinbergen Institute
57
Journal of marketing
55
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ECONIS (ZBW)
65
USB Cologne (EcoSocSci)
1
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1
Alliteration alters : phonetic overlap in promotional messages influences evaluation and choice
Davis, Derick F.
;
Bagchi, Rajesh
;
Block, Lauren G.
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10011484027
Saved in:
2
Measuring the impact of price guarantees on bidding in consumer online auctions
Haruvy, Ernan
;
Popkowski Leszczyc, Peter T. L.
;
Areni, …
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 96-108
Persistent link: https://www.econbiz.de/10011484082
Saved in:
3
Unit pricing increases price sensitivity even when products are of identical size
Yao, Jun
;
Oppewal, Harmen
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 109-121
Persistent link: https://www.econbiz.de/10011484094
Saved in:
4
Sometimes "fee" is better than "free" : token promotional pricing and consumer reactions to price promotion offering product upgrades
Mao, Wen
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 173-184
Persistent link: https://www.econbiz.de/10011505004
Saved in:
5
The effect of probabilistic selling on the optimal product mix
Fay, Scott
;
Xie, Jinhong
;
Feng, Cong
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 451-467
Persistent link: https://www.econbiz.de/10011377056
Saved in:
6
Are low price and price matching guarantees equivalent? : the effects of different price guarantees on consumers' evaluations
Verma, Swati
;
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 99-108
Persistent link: https://www.econbiz.de/10012130013
Saved in:
7
Couponing strategies in competition between a national brand and a private label product
Bauner, Christoph
;
Jaenicke, Edward
;
Wang, Emily
;
Wu, …
- In:
Journal of retailing
95
(
2019
)
1
,
pp. 57-66
Persistent link: https://www.econbiz.de/10012102919
Saved in:
8
Cross-channel effects of price promotions : an empirical analysis of the multi-channel grocery retail sector
Breugelmans, Els
;
Campo, Katia
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 333-351
Persistent link: https://www.econbiz.de/10011566709
Saved in:
9
Advertising effects under consumer heterogeneity : the moderating role of brand experience, advertising recall and attitude
Zenetti, German
;
Klapper, Daniel
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 352-372
Persistent link: https://www.econbiz.de/10011566712
Saved in:
10
Online price search : impact of price comparison sites on offline price evaluations
Bodur, H. Onur
;
Klein, Noreen M.
;
Arora, Neeraj
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 125-139
Persistent link: https://www.econbiz.de/10010500741
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