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Consumer behaviour
318
Konsumentenverhalten
318
Einzelhandel
138
Retail trade
138
Beziehungsmarketing
70
Relationship marketing
70
Online retailing
51
Online-Handel
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37
Pricing strategy
37
Brand management
34
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34
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Grewal, Dhruv
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Ratchford, Brian Thomas
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Ruyter, Ko de
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Ahlbom, Carl-Philip
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Bearden, William O.
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Bijmolt, Tammo H. A.
3
Biswas, Abhijit
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Dass, Mayukh
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Dekimpe, Marnik G.
3
Evanschitzky, Heiner
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Gauri, Dinesh Kumar
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Geyskens, Inge
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Neslin, Scott A.
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Noble, Stephanie M.
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Popkowski Leszczyc, Peter T. L.
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Reynolds, Kristy E.
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Rudolph, Thomas
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Journal of retailing
Journal of business research : JBR
1,993
Journal of retailing and consumer services
1,941
International journal of hospitality management
793
International journal of consumer studies
765
Psychology & marketing
682
NBER working paper series
627
Journal of consumer research : JCR ; an interdisciplinary bimonthly
586
Working paper / National Bureau of Economic Research, Inc.
524
NBER Working Paper
465
European Journal of Marketing
443
Journal of Consumer Marketing
422
Asia Pacific journal of marketing and logistics
395
The journal of product & brand management
393
SpringerLink / Bücher
379
Management science : journal of the Institute for Operations Research and the Management Sciences
368
The journal of brand management : an international journal
358
European journal of marketing : EJM
357
Journal of marketing research : JMR
352
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Tourism management : research, policies, practice
340
Journal of travel and tourism marketing
335
Journal of international consumer marketing
322
Journal of marketing management : MM
315
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
306
Journal of marketing communications
305
Journal of marketing
300
Marketing letters : a journal of research in marketing
298
Cogent business & management
297
International journal of retail & distribution management
293
The international review of retail, distribution and consumer research
293
Discussion paper / Centre for Economic Policy Research
292
Journal of fashion marketing and management
292
The journal of consumer marketing
290
Journal of the Academy of Marketing Science
287
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
287
Journal of consumer behaviour : an international research review
284
Marketing intelligence & planning
283
International Journal of Retail & Distribution Management
275
Technological forecasting & social change : an international journal
269
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ECONIS (ZBW)
322
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1
Identifying omnichannel deal prone segments, their antecedents, and their consequences
Valentini, Sara
;
Neslin, Scott A.
;
Montaguti, Elisa
- In:
Journal of retailing
96
(
2020
)
3
,
pp. 310-327
Persistent link: https://www.econbiz.de/10012420846
Saved in:
2
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
3
When shelf-based scarcity impacts consumer preferences
Parker, Jeffrey R.
;
Lehmann, Donald R.
- In:
Journal of retailing
87
(
2011
)
2
,
pp. 142-155
Persistent link: https://www.econbiz.de/10009240267
Saved in:
4
Cross-buying in retailing: drivers and consequences
Kumar, V.
;
George, Morris
;
Pancras, Joseph
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 15-27
Persistent link: https://www.econbiz.de/10003732227
Saved in:
5
The effect of probabilistic selling on the optimal product mix
Fay, Scott
;
Xie, Jinhong
;
Feng, Cong
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 451-467
Persistent link: https://www.econbiz.de/10011377056
Saved in:
6
Selling vertically differentiated products under one roof or two? : a signaling model of a retailer's roof policies
Zhang, Xubing
;
Cao, Yong
- In:
Journal of retailing
90
(
2014
)
4
,
pp. 538-551
Persistent link: https://www.econbiz.de/10010473268
Saved in:
7
Couponing strategies in competition between a national brand and a private label product
Bauner, Christoph
;
Jaenicke, Edward
;
Wang, Emily
;
Wu, …
- In:
Journal of retailing
95
(
2019
)
1
,
pp. 57-66
Persistent link: https://www.econbiz.de/10012102919
Saved in:
8
Effects of service setting and other consumers' age on the service perceptions of young consumers
Thakor, Mrugank V.
;
Suri, Rajneesh
;
Saleh, Katayoun
- In:
Journal of retailing
84
(
2008
)
2
,
pp. 137-149
Persistent link: https://www.econbiz.de/10003732223
Saved in:
9
Shopping context and consumers' mental representation of complex shopping trip decision problems
Dellaert, Benedict G. C.
;
Arentze, Theo A.
;
Timmermans, …
- In:
Journal of retailing
84
(
2008
)
2
,
pp. 219-232
Persistent link: https://www.econbiz.de/10003744334
Saved in:
10
Customer experience management in retailing : understanding the buying process
Puccinelli, Nancy M.
;
Goodstein, Ronald Charles
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 15-30
Persistent link: https://www.econbiz.de/10003834478
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