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Should new online stores invest in social media elements? : the effect of social presence on initial trust formation
Ogonowski, Andrzej; Montandon, Andrew; Botha, Elsamari; … - In: Journal of retailing and consumer services 21 (2014) 4, pp. 482-491
Persistent link: https://www.econbiz.de/10010388550
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Online consumer learning as a tool for improving product appropriation
Steils, Nadia; Crié, Dominique; Decrop, Alain - In: Journal of retailing and consumer services 46 (2019), pp. 51-57
Persistent link: https://www.econbiz.de/10011980780
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Exploring the impact of different factors on brand equity and intention to take up online courses from e-learning platforms
Ray, Arghya; Bala, Pradip Kumar; Chakraborty, Shibashish; … - In: Journal of retailing and consumer services 59 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012433342
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Review od emotions research in marketing, 2002 - 2013
Gaur, Sanjaya Singh; Herjanto, Halimin; Makkar, Marian - In: Journal of retailing and consumer services 21 (2014) 6, pp. 917-923
Persistent link: https://www.econbiz.de/10010437737
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Shopping orientations as antecedents to channel choice in the French grocery multichannel landscape
Cervellon, Marie-Cécile; Sylvie, Jean; Ngobo, Paul-Valentin - In: Journal of retailing and consumer services 27 (2015), pp. 31-51
Persistent link: https://www.econbiz.de/10011388064
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Linking multi-channel customer behavior with shopping motives : an empirical investigation of a German retailer
Schröder, Hendrik; Zaharia, Silvia - In: Journal of retailing and consumer services 15 (2008) 6, pp. 452-468
Persistent link: https://www.econbiz.de/10003750760
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Beyond explicit measures in marketing research : methods, theoretical models, and applications : editorial
Sajad Rezaei - In: Journal of retailing and consumer services 61 (2021), pp. 1-4
Persistent link: https://www.econbiz.de/10012581850
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Capturing implicit texture-flavour associations to predict consumers' new product preferences
Cuny, Caroline; Petit, Cécile; Allain, Gaël - In: Journal of retailing and consumer services 61 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012581854
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The role of product brand image and online store image on perceived risks and online purchase intentions for apparel
Aghekyan-Simonian, Mariné; Forsythe, Sandra; Kwon, Wi-suk - In: Journal of retailing and consumer services 19 (2012) 3, pp. 325-331
Persistent link: https://www.econbiz.de/10009541305
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Outlet patronage in on-the-go consumption : an analysis of patronage preference drivers for convenience outlets versus traditional retail outlets
Heider, Raphael; Moeller, Sabine - In: Journal of retailing and consumer services 19 (2012) 3, pp. 313-324
Persistent link: https://www.econbiz.de/10009541308