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~isPartOf:"Journal of retailing and consumer services"
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Distribution channel
126
Vertriebsweg
126
Consumer behaviour
118
Konsumentenverhalten
118
Einzelhandel
86
Retail trade
86
Marketing management
79
Marketingmanagement
79
Online retailing
50
Online-Handel
50
Beziehungsmarketing
44
Relationship marketing
44
E-commerce
29
Electronic Commerce
29
Brand management
22
Markenführung
22
Internet marketing
17
Online-Marketing
17
Customer satisfaction
16
Kundenzufriedenheit
16
Lieferkette
15
Supply chain
15
Preismanagement
14
Pricing strategy
14
Brand
12
Dienstleistungsqualität
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Game theory
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Lieferantenmanagement
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Service quality
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Spieltheorie
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Supplier relationship management
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Markenartikel
11
Theorie
11
Theory
11
Brand image
10
Markenimage
10
Market segmentation
10
Marktsegmentierung
10
Advertising
9
Fashion
9
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Article
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English
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Yan, Ruiliang
12
Pei, Zhi
7
Agag, Gomaa
3
Frasquet Deltoro, Marta
3
Heydari, Jafar
3
Ieva, Marco
3
Ozuem, Wilson
3
Singh, Sonika
3
Thaichon, Park
3
Wang, John
3
Akram, Muhammad Shakaib
2
Baier, Daniel
2
Carlson, Jamie
2
Dall'Olmo Riley, Francesca
2
Dwivedi, Yogesh Kumar
2
Ghose, Sanjoy
2
Goraya, M. Awais Shakir
2
Hand, Chris
2
Harris, Patricia
2
Kondo, Fumiyo N.
2
Ladhari, Riadh
2
Lancaster, Geoffrey
2
Lee, Daeho
2
Lee, Yuri
2
Martín Herrán, Guiomar
2
Myers, Chris
2
Pantano, Eleonora
2
Park, Jungkun
2
Rese, Alexandra
2
Ryu, Min Ho
2
Sands, Sean
2
Shareef, Mahmud Akhter
2
Shehawy, Yasser Moustafa
2
Sigué, Simon Pierre
2
Souiden, Nizar
2
Toufaily, Elissar
2
Tsai, Pei-Hsuan
2
Zhu, Jing
2
Zielke, Stephan
2
Ziliani, Cristina
2
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Journal of retailing and consumer services
Journal of business research : JBR
385
Industrial marketing management : the international journal for industrial and high-tech firms
300
SpringerLink / Bücher
268
Journal of strategic marketing
198
Europäische Hochschulschriften / 5
150
Journal of the Academy of Marketing Science
138
European journal of marketing : EJM
137
European journal of operational research : EJOR
136
Journal of marketing management : MM
129
Journal of marketing
125
The journal of business & industrial marketing
122
Management science : journal of the Institute for Operations Research and the Management Sciences
120
International journal of production economics
118
Journal of marketing communications
112
Marketing intelligence & planning
99
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
99
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
98
Journal of retailing
97
Gabler Edition Wissenschaft
94
Springer eBook Collection
89
Marketing Intelligence & Planning
83
European Journal of Marketing
78
Journal of marketing research : JMR
73
Journal of marketing channels : ... distribution systems, strategy, and management
67
Lehrbuch
64
Marketing letters : a journal of research in marketing
61
The journal of brand management : an international journal
61
Springer eBook Collection / Business and Economics
59
Asia Pacific journal of marketing and logistics
57
International journal of production research
56
Business horizons
55
Journal of advertising research
55
Journal of global marketing
55
Transportation research / E : an international journal
55
International marketing review
53
Marketing : ZFP ; journal of research and management
52
Journal of business economics : JBE
51
The marketing review
51
International journal of retail & distribution management
50
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ECONIS (ZBW)
197
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1
Distribution strategies for volume and premium brands in highly competitive consumer markets
Parment, Anders
- In:
Journal of retailing and consumer services
15
(
2008
)
4
,
pp. 250-265
Persistent link: https://www.econbiz.de/10003729832
Saved in:
2
How does the added new online channel impact the supporting advertising expenditure?
Pei, Zhi
;
Toombs, Leslie
;
Yan, Ruiliang
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 229-238
Persistent link: https://www.econbiz.de/10010348763
Saved in:
3
Do channel members value the multiple-cooperation strategy?
Yan, Ruiliang
;
Pei, Zhi
;
Myers, Chris
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 84-95
Persistent link: https://www.econbiz.de/10011473150
Saved in:
4
The omni-channel approach : a utopia for companies?
Hajdas, Monika
;
Radomska, Joanna
;
Silva, Susana C.
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013169699
Saved in:
5
Can't touch this? : conceptualizing the customer touchpoint in the context of omni-channel retailing
Barann, Benjamin
;
Hermann, Andreas
;
Heuchert, Markus
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013169717
Saved in:
6
Luxury fashion brand customers' perceptions of mobile marketing : evidence of multiple communications and marketing channels
Azemi, Yllka
;
Ozuem, Wilson
;
Wiid, Ria
;
Hobson, Ana
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013209692
Saved in:
7
Quality of channel integration and customer loyalty in omnichannel retailing : the mediating role of customer engagement and relationship program receptiveness
Gao, Mengjia
;
Huang, Lin
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012665902
Saved in:
8
Multichannel customer journeys and their determinants : evidence from motor insurance
Hu, Tun-I
;
Tracogna, Andrea
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012238335
Saved in:
9
Defensive strategy against a private label : building brand premium for retailer cooperation
Choi, Seung-chan
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 335-339
Persistent link: https://www.econbiz.de/10011629447
Saved in:
10
Segmenting multichannel consumers across search, purchase and after-sales
Sands, Sean
;
Ferraro, Carla
;
Campbell, Colin L.
- In:
Journal of retailing and consumer services
33
(
2016
),
pp. 62-71
Persistent link: https://www.econbiz.de/10011598574
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