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Brand value chain in practise; the relationship between mindset and market performance metrics : a study of the Swedish market for FMCG
Anselmsson, Johan; Bondesson, Niklas - In: Journal of retailing and consumer services 25 (2015), pp. 58-70
Persistent link: https://www.econbiz.de/10011313600
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The impact of introducing a customer loyalty program on category sales and profitability
Chen, Lin; Bowman, Douglas - In: Journal of retailing and consumer services 64 (2022), pp. 1-15
Persistent link: https://www.econbiz.de/10013209486
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Does managing customer accounts receivable impact customer relationships, and sales performance? : an empirical investigation
Singh, Ramendra Pratap; Singh, Ramendra; Mishra, Prashant - In: Journal of retailing and consumer services 60 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012502649
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The differential and synergistic effects of market orientation and entrepreneurial orientation on hotel ambidexterity
Ghantous, Nabil; Alnawas, Ibrahim - In: Journal of retailing and consumer services 55 (2020), pp. 1-9
Persistent link: https://www.econbiz.de/10012268814
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Understanding the link between customer feedback metrics and firm performance
Agag, Gomaa; Durrani, Baseer Ali; Shehawy, Yasser Moustafa - In: Journal of retailing and consumer services 73 (2023), pp. 1-16
Persistent link: https://www.econbiz.de/10014303148
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Retail services and firm profit in a dual-channel
Yan, Ruiliang; Pei, Zhi - In: Journal of retailing and consumer services 16 (2009) 4, pp. 306-314
Persistent link: https://www.econbiz.de/10003864561
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In-store one-to-one marketing
Klabjan, Diego; Pei, Jinxiang - In: Journal of retailing and consumer services 18 (2011) 1, pp. 64-73
Persistent link: https://www.econbiz.de/10008839774
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Enablers and inhibitors of permission-based marketing : a case of mobile coupons
Im, Hyunjoo; Ha, Young - In: Journal of retailing and consumer services 20 (2013) 5, pp. 495-503
Persistent link: https://www.econbiz.de/10009768985
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Consumer adoption of no junk mail stickers : an extended planned behavior model assessing the respective role of store flyer attachment and perceived intrusiveness
Simon, Françoise - In: Journal of retailing and consumer services 29 (2016), pp. 12-21
Persistent link: https://www.econbiz.de/10011442341
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From spending to understanding : analyzing customers by their spending behavior
Otto, Philipp E.; Davies, Greg B.; Chater, Nick; Stott, … - In: Journal of retailing and consumer services 16 (2009) 1, pp. 10-18
Persistent link: https://www.econbiz.de/10003803118