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~isPartOf:"Journal of retailing and consumer services"
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Marketing management
79
Marketingmanagement
79
Consumer behaviour
45
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45
Beziehungsmarketing
23
Relationship marketing
23
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20
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Yan, Ruiliang
6
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Pei, Zhi
3
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2
Ozuem, Wilson
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Sands, Sean
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Akansha Singh
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1
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1
Brun, Filippo
1
Bu, Yi
1
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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Journal of retailing and consumer services
SpringerLink / Bücher
1,495
Gabler Edition Wissenschaft
344
Springer eBook Collection
328
Springer eBook Collection / Business and Economics
325
Journal of business research : JBR
324
Europäische Hochschulschriften / 5
277
Industrial marketing management : the international journal for industrial and high-tech firms
269
UTB
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193
European journal of marketing : EJM
129
Journal of marketing management : MM
122
Journal of the Academy of Marketing Science
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The journal of business & industrial marketing
107
Hamburger Schriften zur Marketingforschung
105
Journal of marketing communications
105
essentials
103
Journal of marketing
100
Gabler Research
97
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
93
Marketing intelligence & planning
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Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
84
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82
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81
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76
Schriftenreihe Studien zum Konsumentenverhalten
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
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70
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
70
Schriften zu Marketing und Management
66
Springer eBook Collection / Business and Management
66
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
64
The journal of brand management : an international journal
63
Springer eBooks / Business and Economics
61
Erfurter Hefte zum angewandten Marketing
60
Management science : journal of the Institute for Operations Research and the Management Sciences
60
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
56
Springer Gabler Research
56
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ECONIS (ZBW)
79
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1
Distribution strategies for volume and premium brands in highly competitive consumer markets
Parment, Anders
- In:
Journal of retailing and consumer services
15
(
2008
)
4
,
pp. 250-265
Persistent link: https://www.econbiz.de/10003729832
Saved in:
2
A value-based perspective of market orientation and customer service
Chen, Shu-ching
;
Quester, Pascale G.
- In:
Journal of retailing and consumer services
16
(
2009
)
3
,
pp. 197-206
Persistent link: https://www.econbiz.de/10003852521
Saved in:
3
Relationship marketing in A B2C context : the moderating role of personality traits
Adjei, Mavis T.
;
Clark, Melissa N.
- In:
Journal of retailing and consumer services
17
(
2010
)
1
,
pp. 73-79
Persistent link: https://www.econbiz.de/10003938077
Saved in:
4
How storefront displays influence retail store image
Cornelius, Britta Elisabeth
;
Natter, Martin
;
Faure, Corinne
- In:
Journal of retailing and consumer services
17
(
2010
)
2
,
pp. 143-151
Persistent link: https://www.econbiz.de/10003956377
Saved in:
5
Towards a hierarchical theory of shopping motivation
Wagner, Tillmann
;
Rudolph, Thomas
- In:
Journal of retailing and consumer services
17
(
2010
)
5
,
pp. 415-429
Persistent link: https://www.econbiz.de/10008654216
Saved in:
6
The influence of relationship marketing orientation on brand equity in banks
Yoganathan, Dhanushanthini
;
Jebrajakrithy, Charles
; …
- In:
Journal of retailing and consumer services
26
(
2015
),
pp. 14-22
Persistent link: https://www.econbiz.de/10011347849
Saved in:
7
Brand value chain in practise; the relationship between mindset and market performance metrics : a study of the Swedish market for FMCG
Anselmsson, Johan
;
Bondesson, Niklas
- In:
Journal of retailing and consumer services
25
(
2015
),
pp. 58-70
Persistent link: https://www.econbiz.de/10011313600
Saved in:
8
Bundling products to success : the influence of complementarity and advertising
Yan, Ruiliang
;
Myers, Chris
;
Wang, John
;
Ghose, Sanjoy
- In:
Journal of retailing and consumer services
21
(
2014
)
1
,
pp. 48-53
Persistent link: https://www.econbiz.de/10010233544
Saved in:
9
How does the added new online channel impact the supporting advertising expenditure?
Pei, Zhi
;
Toombs, Leslie
;
Yan, Ruiliang
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 229-238
Persistent link: https://www.econbiz.de/10010348763
Saved in:
10
Offering value and capturing surplus : a strategy for private label sales in a new customer loyalty building scenario
Hoskins, Jake D.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 274-280
Persistent link: https://www.econbiz.de/10011434182
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