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~isPartOf:"Journal of retailing and consumer services"
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Consumer behaviour
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Einzelhandel
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Retail trade
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471
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Park, Jungkun
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Jebarajakirthy, Charles
13
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Rana, Nripendra P.
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Dwivedi, Yogesh Kumar
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Klaus, Philipp
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Pantano, Eleonora
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Quach, Sara
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Kaur, Puneet
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Mortimer, Gary
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Otterbring, Tobias
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9
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Talwar, Shalini
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Khan, Imran
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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Journal of retailing and consumer services
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2,102
International journal of hospitality management
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International journal of consumer studies
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Psychology & marketing
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European journal of marketing : EJM
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Asia Pacific journal of marketing and logistics
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Management science : journal of the Institute for Operations Research and the Management Sciences
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European Journal of Marketing
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Journal of Consumer Marketing
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Journal of marketing communications
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Tourism management : research, policies, practice
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Journal of marketing
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Journal of marketing management : MM
336
Journal of retailing
336
Journal of international consumer marketing
333
Journal of travel and tourism marketing
329
Discussion paper / Centre for Economic Policy Research
328
Marketing letters : a journal of research in marketing
318
Journal of the Academy of Marketing Science
304
Journal of fashion marketing and management
301
Cogent business & management
300
International journal of retail & distribution management
296
The international review of retail, distribution and consumer research
295
Journal of consumer behaviour : an international research review
293
The journal of consumer marketing
292
Marketing intelligence & planning
290
Journal of advertising : official publication of the American Academy of Advertising
279
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ECONIS (ZBW)
2,028
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1
Customer choices of manufacturer versus retailer brands in alternative price and usage contexts
Woodside, Arch G.
;
Ozcan, Timucin
- In:
Journal of retailing and consumer services
16
(
2009
)
2
,
pp. 100-108
Persistent link: https://www.econbiz.de/10003837502
Saved in:
2
Consumers' emotional responses to the Christmas TV advertising of four retail brands
Catwright, Joanna
;
McCormick, Helen
;
Warnaby, Gary
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 82-91
Persistent link: https://www.econbiz.de/10011442359
Saved in:
3
The role of
brand
exposure and experience on
brand
recall : product durables vis-à-vis FMCG
Baumann, Chris
;
Hamin, Hamin
;
Chong, Amy
- In:
Journal of retailing and consumer services
23
(
2015
),
pp. 21-31
Persistent link: https://www.econbiz.de/10010503938
Saved in:
4
The role of art infusion in enhancing pro-environmental luxury
brand
advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
5
The effects of ad heuristic and systematic cues on consumer
brand
awareness and purchase intention : investigating the bias effect of heuristic information processing
Tan, Yingsi
;
Geng, Shuang
;
Katsumata, Sotaro
;
Xiong, Xiaojun
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012665878
Saved in:
6
Cute
brand
logo enhances favorable
brand
attitude : the moderating role of hope
Septianto, Felix
;
Paramita, Widya
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012665986
Saved in:
7
Getting to know you : social media personalization as a means of enhancing
brand
loyalty and perceived quality
Shanahan, Tyler
;
Tran, Trang P.
;
Taylor, Erik C.
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 57-65
Persistent link: https://www.econbiz.de/10011995447
Saved in:
8
Warmth or competence :
brand
anthropomorphism, social exclusion, and advertisement effectiveness
Liu, Fu
;
Wei, Haiying
;
Zhu, Zhenzhong
;
Chen, Haipeng
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013364472
Saved in:
9
"New and old" : consumer evaluations of co-branding between new brands and Chinese time-honored brands
Zhang, Yicong
;
Guo, Xiaoling
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303117
Saved in:
10
Inclusive advertising featuring disability on instagram : effect on consumer well-being,
brand
engagement, and purchase intention
Qayyum, Abdul
;
Jamil, Raja Ahmed
;
Shah, Adnan Muhammad
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014373268
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