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~isPartOf:"Journal of retailing and consumer services"
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Advertising
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Consumer behaviour
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Online-Marketing
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Septianto, Felix
6
Thaichon, Park
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Yan, Ruiliang
3
Dwivedi, Yogesh Kumar
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Gázquez-Abad, Juan Carlos
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Hamelin, Nicolas
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Martín Herrán, Guiomar
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Ariza-Montes, Antonio
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Journal of retailing and consumer services
Advances in developing human resources : ADHR
261
SpringerLink / Bücher
261
Journal of advertising research
253
International journal of advertising : the review of marketing communications
210
Journal of business research : JBR
207
International journal of advertising : the quarterly review of marketing communications
192
Human resource development international : enhancing performance, learning and integrity
179
Journal of advertising : official publication of the American Academy of Advertising
178
Journal of advertising
176
Journal of marketing communications
154
Human resource development review : HRD review
104
Human resource development quarterly
99
Management science : journal of the Institute for Operations Research and the Management Sciences
96
MPRA Paper
91
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
91
Journal of vocational behavior
90
NBER working paper series
87
Journal of promotion management : JPM
86
Economics Papers from University Paris Dauphine
81
European journal of marketing : EJM
78
Europäische Hochschulschriften / 5
78
Journal of marketing
77
Journal of historical research in marketing
75
European journal of operational research : EJOR
73
Journal of marketing research : JMR
70
Marketing Science
70
Handbuch Personalentwicklung : die Praxis der Personalbildung, Personalförderung und Arbeitsstrukturierung
68
Working paper / National Bureau of Economic Research, Inc.
68
Human resource development international : HRDI
67
Journal of promotion management : innovations in planning and applied research
65
The journal of management development
65
Springer eBook Collection
64
The international journal of human resource management
64
NBER Working Paper
62
International journal of internet marketing and advertising : IJIMA
61
Organisationsberatung, Supervision, Coaching : OSC
58
International journal of industrial organization
57
Jahrbuch der Absatz- und Verbrauchsforschung
57
Psychology & marketing
57
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ECONIS (ZBW)
66
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1
Empirical investigation of the domain knowledge and team
advertising
creativity typology : the case of Nescafe coffee
Bushra, Mazia Fateen
;
Ahmad, Ayaz
;
Ahmad, Wisal
; …
- In:
Journal of retailing and consumer services
69
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013401629
Saved in:
2
Complexity or simplicity? : designing product pictures for
advertising
in online marketplaces
Wu, Kewen
;
Vassileva, Julita
;
Zhao, Yuxiang
;
Noorian, Zeinab
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 17-27
Persistent link: https://www.econbiz.de/10011433677
Saved in:
3
Understanding the impact of store flyers on purchase behaviour : an empirical analysis in the context of Spanish households
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 263-273
Persistent link: https://www.econbiz.de/10011434176
Saved in:
4
How can the word "NEW" evoke consumers' experiences of novelty and interest?
Sung, Billy
;
Hartley, Nicole
;
Vanman, Eric
;
Phau, Ian
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 166-173
Persistent link: https://www.econbiz.de/10011528611
Saved in:
5
Social media marketing : comparative effect of advertisement sources
Shareef, Mahmud Akhter
;
Mukerji, Bhasker
;
Dwivedi, …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 58-69
Persistent link: https://www.econbiz.de/10011980784
Saved in:
6
Consumers' attitude and adoption of location-based coupons : the case of the retail fast food sector
Souiden, Nizar
;
Chaouali, Walid
;
Baccouche, Mona
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 116-132
Persistent link: https://www.econbiz.de/10011995531
Saved in:
7
Can two negatives make a positive? : social exclusion prevents carryover effects from deceptive
advertising
Aghakhani, Hamed
;
Main, Kelley J.
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 206-214
Persistent link: https://www.econbiz.de/10011995574
Saved in:
8
Multichannel personalization : identifying consumer preferences for product recommendations in advertisements across different media channels
Schreiner, Timo
;
Rese, Alexandra
;
Baier, Daniel
- In:
Journal of retailing and consumer services
48
(
2019
),
pp. 87-99
Persistent link: https://www.econbiz.de/10012001284
Saved in:
9
Hispanics and viral
advertising
Korgaonkar, Pradeep
;
Petrescu, Maria
;
Gironda, John
- In:
Journal of retailing and consumer services
32
(
2016
),
pp. 46-59
Persistent link: https://www.econbiz.de/10011556612
Saved in:
10
"Touch it, swipe it, shake it" : does the emergence of haptic touch in mobile retailing
advertising
improve its effectiveness?
Mulcahy, Rory Francis
;
Riedel, Aimee S.
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012238314
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