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~isPartOf:"Journal of retailing and consumer services"
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Marketing management
90
Marketingmanagement
90
Consumer behaviour
76
Konsumentenverhalten
76
Beziehungsmarketing
27
Brand management
27
Einzelhandel
27
Markenführung
27
Relationship marketing
27
Retail trade
27
Marketing
22
Distribution channel
17
Vertriebsweg
17
Brand
16
Markenartikel
16
Selling
16
Verkauf
16
Internet marketing
12
Online-Marketing
12
Salespeople
11
Verkaufspersonal
11
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10
Customer satisfaction
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Kundenzufriedenheit
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Competition
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Dienstleistungsqualität
7
Firm performance
7
Handelsmarke
7
Market segmentation
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Marketing strategy
7
Marktsegmentierung
7
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7
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133
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Yan, Ruiliang
6
Agag, Gomaa
3
Ozuem, Wilson
3
Pei, Zhi
3
Echchakoui, Saïd
2
Lancaster, Geoffrey
2
Myers, Chris
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Quach, Sara
2
Sands, Sean
2
Shehawy, Yasser Moustafa
2
Thaichon, Park
2
Tsai, Pei-Hsuan
2
Abdelmoety, Ziad Hassan
1
Abdo, Said Shabban
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Achara Chandrachai
1
Adhikari, Atanu
1
Adjei, Mavis T.
1
Agrawal, Shiv Ratan
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Ahn, Jiseon
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Akansha Singh
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Al-Imamy, Saifeddin
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Alghamdi, Omar A.
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Alharthi, Majed
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Andreassen, Tor W.
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1
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1
Ashraf, Abdul R.
1
Azemi, Yllka
1
Bai, Jingyi
1
Bandyopadhyay, Subir
1
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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Journal of retailing and consumer services
SpringerLink / Bücher
748
Journal of business research : JBR
605
European Journal of Marketing
555
Industrial marketing management : the international journal for industrial and high-tech firms
470
Europäische Hochschulschriften / 5
331
Marketing Intelligence & Planning
283
NBER working paper series
239
Springer eBook Collection
235
Journal of strategic marketing
229
Working paper / National Bureau of Economic Research, Inc.
219
Journal of Food Distribution Research
208
The journal of business & industrial marketing
204
European journal of marketing : EJM
202
Journal of the Academy of Marketing Science
200
NBER Working Paper
188
Discussion paper / Centre for Economic Policy Research
183
Journal of marketing management : MM
181
Journal of marketing
173
Management science : journal of the Institute for Operations Research and the Management Sciences
171
Working paper
156
Gabler Edition Wissenschaft
151
Management Science
151
Strategic Direction
147
CESifo working papers
146
Springer eBook Collection / Business and Economics
146
Journal of Consumer Marketing
141
Journal of Agricultural and Applied Economics
130
Marketing intelligence & planning
129
Journal of Business & Industrial Marketing
127
Management Decision
122
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
118
The journal of personal selling & sales management : JPSSM
117
Journal of marketing communications
114
Applied economics
108
Lehrbuch
108
Intereconomics : review of European economic policy
106
Journal of marketing education : JME
106
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
105
Harvard business review : HBR
104
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ECONIS (ZBW)
133
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1
Exploring performance heterogeneity : integrative insights from strategic management and
marketing
Wilden, Ralf
;
Leiblein, Michael J.
;
Lin, Nidthida
- In:
Journal of retailing and consumer services
79
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10015098699
Saved in:
2
Enhancing competitive advantages : the contribution of mediator and moderator on stickiness in the LINE
Tsao, Wen-yu
- In:
Journal of retailing and consumer services
21
(
2014
)
6
,
pp. 933-941
Persistent link: https://www.econbiz.de/10010437730
Saved in:
3
Interacting with strategic waiting for store brand : online
selling
format selection
Huang, Lingchen
;
Huang, Zongsheng
;
Bin, Liu
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013364460
Saved in:
4
Competitive advantage : a longitudinal analysis of the roles of data-driven innovation capabilities,
marketing
agility, and market turbulence
Alghamdi, Omar A.
;
Agag, Gomaa
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460768
Saved in:
5
Brand value chain in practise; the relationship between mindset and market performance metrics : a study of the Swedish market for FMCG
Anselmsson, Johan
;
Bondesson, Niklas
- In:
Journal of retailing and consumer services
25
(
2015
),
pp. 58-70
Persistent link: https://www.econbiz.de/10011313600
Saved in:
6
Elaboration of
marketing
communication through visual media : an empirical analysis
John, Surej P.
;
De Villiers, Rouxelle
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012238358
Saved in:
7
Proposing a metaverse engagement model for brand development
Bilgihan, Anil
;
Leong, Man Wai Aliana
;
Okumus, Fevzi
; …
- In:
Journal of retailing and consumer services
78
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10015095115
Saved in:
8
Virtually human : anthropomorphism in virtual influencer
marketing
Dabiran, Ehsan
;
Farivar, Samira
;
Wang, Fang
;
Grant, Gerald
- In:
Journal of retailing and consumer services
79
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10015098484
Saved in:
9
Unveiling impact dynamics : discriminatory brand advertisements, stress response, and the call for ethical
marketing
practices
Friedmann, Enav
;
Weiss-Sidi, Merav
;
Solodoha, Eliran
- In:
Journal of retailing and consumer services
79
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10015099016
Saved in:
10
Ethical
marketing
framework for metaverse simulated experiences of tourism (SET) : an exploration of consumers’ aspirations and fears
Petr, Christine
;
Caudan, Paul
- In:
Journal of retailing and consumer services
79
(
2024
),
pp. 1-7
Persistent link: https://www.econbiz.de/10015100796
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