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Beziehungsmarketing
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Eisingerich, Andreas B
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Journal of service research : JSR
International journal of project management : the journal of The International Project Management Association
1,137
Journal of business research : JBR
680
SpringerLink / Bücher
648
Journal of retailing and consumer services
594
Industrial marketing management : the international journal for industrial and high-tech firms
446
International journal of managing projects in business
391
Project management journal : PMJ
305
International journal of hospitality management
301
European journal of operational research : EJOR
274
The journal of business & industrial marketing
229
The journal of services marketing
225
International journal of production research
190
The service industries journal
188
Gabler Edition Wissenschaft
177
Journal of strategic marketing
172
Journal of the Academy of Marketing Science
171
Project management journal
167
International journal of project organisation & management : IJPOM
162
Springer eBook Collection
149
IEEE transactions on engineering management : EM
148
Europäische Hochschulschriften / 5
146
Springer eBook Collection / Business and Economics
145
International journal of electronic customer relationship management : IJECRM
143
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
132
International journal of production economics
130
Journal of marketing
125
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Tourism management : research, policies, practice
117
Journal of hospitality marketing & management
116
Cogent business & management
115
Journal of service management
111
The journal of product & brand management
111
Journal of retailing
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Marketing intelligence & planning
106
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
104
Psychology & marketing
103
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ECONIS (ZBW)
117
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1
How relationship age moderates loyalty formation : the increasing effect of relational equity on customer loyalty
Raimondo, Maria Antonietta
;
Miceli, Gaetano Nino
; …
- In:
Journal of service research : JSR
11
(
2008/09
)
2
,
pp. 142-160
Persistent link: https://www.econbiz.de/10003776176
Saved in:
2
The impact of value congruence on consumer-service brand relationships
Zhang, Jing
;
Bloemer, Josée M. M.
- In:
Journal of service research : JSR
11
(
2008/09
)
2
,
pp. 161-178
Persistent link: https://www.econbiz.de/10003776179
Saved in:
3
Return on community for consumers and service establishments
Rosenbaum, Mark S.
- In:
Journal of service research : JSR
11
(
2008/09
)
2
,
pp. 179-196
Persistent link: https://www.econbiz.de/10003776181
Saved in:
4
Customer integration : a key to an implementation perspective of service provision
Benoit, Sabine
- In:
Journal of service research : JSR
11
(
2008/09
)
2
,
pp. 197-210
Persistent link: https://www.econbiz.de/10003776184
Saved in:
5
Customer integration and value creation : paradigmatic traps and perspectives
Vargo, Stephen L.
- In:
Journal of service research : JSR
11
(
2008/09
)
2
,
pp. 211-215
Persistent link: https://www.econbiz.de/10003776187
Saved in:
6
Predicting customer wallet without survey data
Glady, Nicolas
;
Croux, Christophe
- In:
Journal of service research : JSR
11
(
2008/09
)
3
,
pp. 219-231
Persistent link: https://www.econbiz.de/10003804788
Saved in:
7
The effect of service price increases on customer retention : the moderating role of customer tenure and relationship breadth
Dawes, John
- In:
Journal of service research : JSR
11
(
2008/09
)
3
,
pp. 232-245
Persistent link: https://www.econbiz.de/10003804798
Saved in:
8
The reinforcing effects of loyalty program partnerships and core service usage : a longitudinal analysis
Lemon, Katherine N.
;
Wangenheim, Florian von
- In:
Journal of service research : JSR
11
(
2008/09
)
4
,
pp. 357-370
Persistent link: https://www.econbiz.de/10003853572
Saved in:
9
How often versus how long : the interplay of contact frequency and relationship duration in customer-reported service relationship strength
Dagger, Tracey S.
;
Danaher, Peter J.
;
Gibbs, Brian J.
- In:
Journal of service research : JSR
11
(
2008/09
)
4
,
pp. 371-388
Persistent link: https://www.econbiz.de/10003853582
Saved in:
10
How to make switching costly : the role of marketing and relationship characteristics
Polo-Redondo, Yolanda
;
Sesé, F. Javier
- In:
Journal of service research : JSR
12
(
2009/10
)
2
,
pp. 119-137
Persistent link: https://www.econbiz.de/10003901004
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