Similar Search Results

Lam, Son K.; DeCarlo, Thomas E.; Sharma, Ashish - In: Journal of the Academy of Marketing Science 47 (2019) 4, pp. 659-680

Persistent link: https://www.econbiz.de/10012107276

Ou, Yi-Chun; Verhoef, Peter C.; Wiesel, Thorsten - In: Journal of the Academy of Marketing Science 45 (2017) 3, pp. 336-356

Persistent link: https://www.econbiz.de/10011684991

Beckers, Sander F. M.; Doorn, Jenny van; Verhoef, Peter C. - In: Journal of the Academy of Marketing Science 46 (2018) 3, pp. 366-383

Persistent link: https://www.econbiz.de/10011879689

Evanschitzky, Heiner; Ramaseshan, B.; Woisetschläger, David - In: Journal of the Academy of Marketing Science 40 (2012) 5, pp. 625-638

Persistent link: https://www.econbiz.de/10009621889

DeCarlo, Thomas E.; Laczniak, Russell N.; Leigh, Thomas W. - In: Journal of the Academy of Marketing Science 41 (2013) 4, pp. 418-435

Persistent link: https://www.econbiz.de/10009776513

Laroche, Michel; Yang, Zhiyong; Kim, Chankon; Richard, … - In: Journal of the Academy of Marketing Science 35 (2007) 1, pp. 113-126

Persistent link: https://www.econbiz.de/10003485158

Blut, Markus; Kulikovskaja, Viktorija; Hubert, Marco; … - In: Journal of the Academy of Marketing Science 51 (2023) 5, pp. 941-965

Persistent link: https://www.econbiz.de/10014336009

Dorotic, Matilda; Fok, Dennis; Verhoef, Peter C.; … - In: Journal of the Academy of Marketing Science 49 (2021) 5, pp. 1021-1042

Persistent link: https://www.econbiz.de/10012614780

Iyer, Gopalkrishnan R.; Blut, Markus; Xiao, Sarah Hong; … - In: Journal of the Academy of Marketing Science 48 (2020) 3, pp. 384-404

Persistent link: https://www.econbiz.de/10012290959