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What makes strategy making across the sales-marketing interface more succesful?
Malshe, Avinash; Sohi, Ravipreet S. - In: Journal of the Academy of Marketing Science 37 (2009) 4, pp. 400-421
Persistent link: https://www.econbiz.de/10003926570
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What makes strategy making across the sales-marketing interface more successful?
Malshe, Avinash; Sohi, Ravipreet S. - In: Journal of the Academy of Marketing Science 37 (2009) 4, pp. 400-421
Persistent link: https://www.econbiz.de/10008323199
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Understanding and resolving major contractual breaches in buyer-seller relationships : a grounded theory approach
Johnson, Jeff S.; Sohi, Ravipreet S. - In: Journal of the Academy of Marketing Science 44 (2016) 2, pp. 185-205
Persistent link: https://www.econbiz.de/10011453188
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The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction
Johnson, Jeff S.; Sohi, Ravipreet S. - In: Journal of the Academy of Marketing Science 42 (2014) 1, pp. 71-89
Persistent link: https://www.econbiz.de/10010256712
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Dispersion of marketing capabilities : impact on marketing's influence and business unit outcomes
Krush, Michael T.; Sohi, Ravipreet S.; Saini, Amit - In: Journal of the Academy of Marketing Science 43 (2015) 1, pp. 32-51
Persistent link: https://www.econbiz.de/10010489570
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Listening to Your Customers: The Impact of Perceived Salesperson Listening Behavior on Relationship Outcomes
Ramsey, Rosemary P.; Sohi, Ravipreet S. - In: Journal of the Academy of Marketing Science 25 (1997) 2, pp. 127-137
Persistent link: https://www.econbiz.de/10006153715
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How Does Sharing a Sales Force Between Multiple Divisions Affect Salespeople?
Sohi, Ravipreet S.; Smith, Daniel C.; Ford, Neil M. - In: Journal of the Academy of Marketing Science 24 (1996) 3, pp. 195-207
Persistent link: https://www.econbiz.de/10006153833
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Initiating value co-creation : dealing with non-receptive customers
Malshe, Avinash; Friend, Scott B. - In: Journal of the Academy of Marketing Science 46 (2018) 5, pp. 895-920
Persistent link: https://www.econbiz.de/10011924786
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Sales enablement : conceptualizing and developing a dynamic capability
Peterson, Robert M.; Malshe, Avinash; Friend, Scott B.; … - In: Journal of the Academy of Marketing Science 49 (2021) 3, pp. 542-565
Persistent link: https://www.econbiz.de/10012548065