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~isPartOf:"Journal of the Academy of Marketing Science"
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Beziehungsmarketing
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Relationship marketing
164
Consumer behaviour
76
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76
Customer satisfaction
33
Kundenzufriedenheit
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Lieferantenmanagement
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Kumar, V.
8
Palmatier, Robert W.
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Lam, Son K.
4
Rapp, Adam
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Ruyter, Ko de
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Steinhoff, Lena
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Blut, Markus
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Journal of the Academy of Marketing Science
SpringerLink / Bücher
1,483
Journal of business research : JBR
648
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
426
Gabler Edition Wissenschaft
349
Springer eBook Collection / Business and Economics
330
Springer eBook Collection
319
International journal of hospitality management
280
Research
237
The journal of services marketing
225
Europäische Hochschulschriften / 5
217
The journal of business & industrial marketing
192
The service industries journal
186
Lehrbuch
184
Journal of strategic marketing
169
International journal of electronic customer relationship management : IJECRM
141
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
119
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
105
The journal of brand management : an international journal
104
Journal of retailing
103
Cogent business & management
102
Gabler Research
100
Psychology & marketing
100
essentials
99
Marketing intelligence & planning
97
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
97
Hamburger Schriften zur Marketingforschung
96
European journal of marketing : EJM
95
Services marketing quarterly
92
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
87
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
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ECONIS (ZBW)
164
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1
Understanding loyalty program effectiveness : managing target and bystander effects
Steinhoff, Lena
;
Palmatier, Robert W.
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
1
,
pp. 88-107
Persistent link: https://www.econbiz.de/10011434888
Saved in:
2
Dependence and interdependence in marketing relationships : meta-analytic insights
Scheer, Lisa K.
;
Miao, C. Fred
;
Palmatier, Robert W.
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
6
,
pp. 694-712
Persistent link: https://www.econbiz.de/10011409913
Saved in:
3
Building, measuring, and profiting from customer loyalty
Watson, George F., IV.
;
Beck, Joshua T.
;
Henderson, Conor M.
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
6
,
pp. 790-825
Persistent link: https://www.econbiz.de/10011409937
Saved in:
4
Does relationship marketing matter in online retailing? : a meta-analytic approach
Verma, Varsha
;
Sharma, Dheeraj
;
Sheth, Jagdish N.
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
2
,
pp. 206-217
Persistent link: https://www.econbiz.de/10011453218
Saved in:
5
Customer win-back : the role of attributions and perceptions in customers’ willingness to return
Pick, Doreén
;
Thomas, Jacquelyn S.
;
Tillmanns, Sebastian
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
2
,
pp. 218-240
Persistent link: https://www.econbiz.de/10011453224
Saved in:
6
The consumer production journey : marketing to consumers as co-producers in the sharing economy
Dellaert, Benedict G. C.
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
2
,
pp. 238-254
Persistent link: https://www.econbiz.de/10012022570
Saved in:
7
The marketing of love : how attachment styles affect romantic consumption journeys
Mende, Martin
;
Scott, Maura L.
;
Garvey, Aaron M.
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
2
,
pp. 255-273
Persistent link: https://www.econbiz.de/10012022573
Saved in:
8
Outsourcing the pain, keeping the pleasure : effects of outsourced touchpoints in the customer journey
Kranzbühler, Anne-Madeleine
;
Kleijnen, Mirella H. P.
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
2
,
pp. 308-327
Persistent link: https://www.econbiz.de/10012022581
Saved in:
9
Enhancing consumer engagement in an online brand community via user reputation signals : a multi-method analysis
Hanson, Sara
;
Jiang, Lan
;
Dahl, Darren W.
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
2
,
pp. 349-367
Persistent link: https://www.econbiz.de/10012022592
Saved in:
10
Effects of channel members' customer-centric structures on supplier performance
Crecelius, Andrew T.
;
Lawrence, Justin M.
;
Lee, Ju-Yeon
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 56-75
Persistent link: https://www.econbiz.de/10011996685
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