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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Qualitative marketing research
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Marktforschung
49
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13
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7
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7
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7
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5
Marketingmanagement
5
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Hauser, John R.
3
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3
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3
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2
Choi, Seung-chan
2
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of marketing research : JMR
385
Journal of marketing
175
Journal of business research : JBR
163
Overseas business reports : OBR
155
Jahrbuch der Absatz- und Verbrauchsforschung
125
International journal of market research : JMRS ; the journal of the Market Research Society
106
Qualitative market research : an international journal
97
SpringerLink / Bücher
86
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
82
Journal of the Academy of Marketing Science
80
Journal of advertising research
69
Esomar congress
68
Der Marktforscher : Marktforschung, Absatzforschung, Werbeforschung, Verbrauchsforschung
62
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
60
Qualitative research in organizations and management : an international journal
60
Journal of retailing
58
Organizational research methods : ORM
58
Marketing : ZFP ; journal of research and management
57
Europäische Hochschulschriften / 5
56
Qualitative Marktforschung : Konzepte - Methoden - Analysen
56
European marketing research review
51
Journal of business economics : JBE
51
Marketing Intelligence & Planning
51
European Journal of Marketing
49
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
48
Qualitative Market Research: An International Journal
48
Journal of marketing management : MM
47
International journal of market research
46
Marketing letters : a journal of research in marketing
45
Gabler Edition Wissenschaft
44
Industrial marketing management : the international journal for industrial and high-tech firms
44
Harvard business review : HBR
38
Journal of management inquiry
38
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
37
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Journal of the Market Research Society : JMRS
35
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
32
Journal of consumer behaviour : an international research review
32
Springer eBook Collection / Business and Economics
31
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ECONIS (ZBW)
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1
Sensitivity to distance and baseline distributions in forecast evaluation
Jose, Victor Richmond R.
;
Nau, Robert F.
;
Winkler, Robert L.
- In:
Management science : journal of the Institute for …
55
(
2009
)
4
,
pp. 582-590
Persistent link: https://www.econbiz.de/10003859225
Saved in:
2
An optimal contact model for maximizing online panel response rates
Neslin, Scott A.
;
Novak, Thomas P.
;
Baker, Kenneth R.
; …
- In:
Management science : journal of the Institute for …
55
(
2009
)
5
,
pp. 727-737
Persistent link: https://www.econbiz.de/10003859941
Saved in:
3
Attribute-level heterogeneity
Ebbes, Peter
;
Liechty, John C.
;
Grewal, Rajdeep
- In:
Management science : journal of the Institute for …
61
(
2015
)
4
,
pp. 885-897
Persistent link: https://www.econbiz.de/10010526539
Saved in:
4
Improving penetration forecasts using social interactions data
Toubia, Olivier
;
Goldenberg, Jacob
;
Garcia, Rosanna
- In:
Management science : journal of the Institute for …
60
(
2014
)
12
,
pp. 3049-3066
Persistent link: https://www.econbiz.de/10010461768
Saved in:
5
A numerical approach to deriving long-run equilibrium solutions in spatial positioning models
Choi, Seung-chan
- In:
Management science : journal of the Institute for …
38
(
1992
)
1
,
pp. 75-86
Persistent link: https://www.econbiz.de/10001121829
Saved in:
6
Implications of errors in survey data : a Bayesian model
Gaba, Anil
- In:
Management science : journal of the Institute for …
38
(
1992
)
7
,
pp. 913-925
Persistent link: https://www.econbiz.de/10001129143
Saved in:
7
Product positioning under price competition
Choi, Seung-chan
- In:
Management science : journal of the Institute for …
36
(
1990
)
2
,
pp. 175-199
Persistent link: https://www.econbiz.de/10001083693
Saved in:
8
Prelaunch forecasting of new automobiles
Urban, Glen L.
- In:
Management science : journal of the Institute for …
36
(
1990
)
4
,
pp. 401-421
Persistent link: https://www.econbiz.de/10001083747
Saved in:
9
Forecasting with a repeat purchase diffusion model
Rao, Ambar G.
- In:
Management science : journal of the Institute for …
34
(
1988
)
6
,
pp. 734-752
Persistent link: https://www.econbiz.de/10001060415
Saved in:
10
Counting your customers : who are they and what will they do next?
Schmittlein, David C.
- In:
Management science : journal of the Institute for …
33
(
1987
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10001025888
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