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Competing for attention in social communication markets
Iyer, Ganesh; Katona, Zsolt - In: Management science : journal of the Institute for … 62 (2016) 8, pp. 2304-2320
Persistent link: https://www.econbiz.de/10011539518
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A structural model of employee behavioral dynamics in enterprise social media
Huang, Yan; Singh, Param Vir; Ghose, Anindya - In: Management science : journal of the Institute for … 61 (2015) 12, pp. 2825-2844
Persistent link: https://www.econbiz.de/10011413490
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Modeling consumer footprints on search engines : an interplay with social media
Ghose, Anindya; Ipeirotis, Panagiotis G.; Li, Beibei - In: Management science : journal of the Institute for … 65 (2019) 3, pp. 1363-1385
Persistent link: https://www.econbiz.de/10012013817
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Emergent life cycle : the tension between knowledge change and knowledge retention in open online coproduction communities
Kane, Gerald C.; Johnson, Jeremiah; Majchrzak, Ann - In: Management science : journal of the Institute for … 60 (2014) 12, pp. 3026-3048
Persistent link: https://www.econbiz.de/10010461769
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Influence of social media emotional word of mouth on institutional investors' decisions and firm value
Nguyen, Hang; Calantone, Roger J.; Krishnan, Ranjani - In: Management science : journal of the Institute for … 66 (2020) 2, pp. 887-910
Persistent link: https://www.econbiz.de/10012213249
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Platform integration and demand spillovers in complementary markets : evidence from Facebook's integration of Instagram
Li, Zhuoxin; Agarwal, Ashish - In: Management science : journal of the Institute for … 63 (2017) 10, pp. 3438-3458
Persistent link: https://www.econbiz.de/10011760511
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Cumulative growth in user-generated content production : evidence from Wikipedia
Aaltonen, Aleksi; Seiler, Stephan - In: Management science : journal of the Institute for … 62 (2016) 7, pp. 2054-2069
Persistent link: https://www.econbiz.de/10011518743
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Advertising content and consumer engagement on social media : evidence from Facebook
Lee, Dokyun; Hosanagar, Kartik; Nair, Harikesh - In: Management science : journal of the Institute for … 64 (2018) 11, pp. 5105-5131
Persistent link: https://www.econbiz.de/10011947139
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Blogs, advertising, and local-market movie box office performance
Gopinath, Shyam; Chintagunta, Pradeep K.; Venkataraman, … - In: Management science : journal of the Institute for … 59 (2013) 12, pp. 2635-2654
Persistent link: https://www.econbiz.de/10010234734
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Link to success : how blogs build an audience by promoting rivals
Mayzlin, Dina; Yoganarasimhan, Hema - In: Management science : journal of the Institute for … 58 (2012) 9, pp. 1651-1668
Persistent link: https://www.econbiz.de/10009655719