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Lower price or higher reward? : measuring the effect of consumers’ preferences on reward programs
Rossi, Federico - In: Management science : journal of the Institute for … 64 (2018) 9, pp. 4451-4470
Persistent link: https://www.econbiz.de/10011921534
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Strategic consumers, revenue management, and the design of loyalty programs
Chun, So Yeon; Ovchinnikov, Anton - In: Management science : journal of the Institute for … 65 (2019) 9, pp. 3969-3987
Persistent link: https://www.econbiz.de/10012118531
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Do coupons expand or cannibalize revenue : evidence from an e-market
Reimers, Imke; Xie, Claire - In: Management science : journal of the Institute for … 65 (2019) 1, pp. 286-300
Persistent link: https://www.econbiz.de/10011991408
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Behavior-based pricing : an anlysis of the impact of peer-induced fairness
Li, Krista J.; Jain, Sanjay - In: Management science : journal of the Institute for … 62 (2016) 9, pp. 2705-2721
Persistent link: https://www.econbiz.de/10011577198
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Markdown or everyday low price? : the role of behavioral motives
Özer, Özalp; Zheng, Yanchong - In: Management science : journal of the Institute for … 62 (2016) 2, pp. 326-346
Persistent link: https://www.econbiz.de/10011446184
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Relationship organization and price delegation : an experimental study
Lim, Noah; Ham, Sung H. - In: Management science : journal of the Institute for … 60 (2014) 3, pp. 586-605
Persistent link: https://www.econbiz.de/10010347933
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Incorporating a "better" behavioral bias for both consumers and firms in rebate programs
Chung, Kevin - In: Management science : journal of the Institute for … 66 (2020) 4, pp. 1627-1646
Persistent link: https://www.econbiz.de/10012268439
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Product-line design in the presence of consumers' anticipated regret
Zou, Tianxin; Zhou, Bo; Jiang, Baojun - In: Management science : journal of the Institute for … 66 (2020) 12, pp. 5665-5682
Persistent link: https://www.econbiz.de/10012391408
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Pricing of vice goods for goal-driven consumers
Amaldoss, Wilfred; Harutyunyan, Mushegh - In: Management science : journal of the Institute for … 69 (2023) 8, pp. 4541-4557
Persistent link: https://www.econbiz.de/10014339267
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Sunk cost bias and time inconsistency : a strategic analysis of pricing decisions
Jain, Sanjay; Chen, Haipeng - In: Management science : journal of the Institute for … 69 (2023) 4, pp. 2383-2400
Persistent link: https://www.econbiz.de/10014305411