Similar Search Results

Tipgomut, Pornchanoke; Paas, Leonard J.; McNaught, Angela - In: Marketing letters : a journal of research in marketing 32 (2021) 4, pp. 441-454

Persistent link: https://www.econbiz.de/10012793429

Mayer, James Mark; Peev, Plamen - In: Marketing letters : a journal of research in marketing 28 (2017) 2, pp. 321-333

Persistent link: https://www.econbiz.de/10011675192

Johnen, Marius; Schnittka, Oliver - In: Marketing letters : a journal of research in marketing 31 (2020) 1, pp. 49-71

Persistent link: https://www.econbiz.de/10012229417

Liu, Qiang; Liu, Hongju; Kalwani, Manohar U. - In: Marketing letters : a journal of research in marketing 31 (2020) 1, pp. 37-48

Persistent link: https://www.econbiz.de/10012229423

Bekk, Magdalena; Spörrle, Matthias; Völckner, Franziska; … - In: Marketing letters : a journal of research in marketing 28 (2017) 4, pp. 509-522

Persistent link: https://www.econbiz.de/10011780833

Nguyen, Cathy; Romaniuk, Jenni; Faulkner, Margaret; … - In: Marketing letters : a journal of research in marketing 29 (2018) 1, pp. 37-48

Persistent link: https://www.econbiz.de/10011820291

Ruggs, Enrica N.; Stuart, Jennifer Ames; Yang, Linyun W. - In: Marketing letters : a journal of research in marketing 29 (2018) 3, pp. 319-335

Persistent link: https://www.econbiz.de/10011930027

Ivaldi, Marc; Muller-Vibes, Catherine - In: Marketing letters : a journal of research in marketing 29 (2018) 3, pp. 363-376

Persistent link: https://www.econbiz.de/10011930039

Sarofim, Samer; Cabano, Frank G. - In: Marketing letters : a journal of research in marketing 29 (2018) 3, pp. 391-404

Persistent link: https://www.econbiz.de/10011930052

Han, Jin K.; Sohn, Yong Seok; Yoo, Kun Woo - In: Marketing letters : a journal of research in marketing 26 (2015) 3, pp. 321-333

Persistent link: https://www.econbiz.de/10011312171