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Geylani, Tansev; Inman, J. Jeffrey; Hofstede, Frenkel ter - In: Marketing science : the marketing journal of the … 27 (2008) 4, pp. 730-744

Persistent link: https://www.econbiz.de/10003765844

Freimer, Marshall; Horsky, Dan - In: Marketing science : the marketing journal of the … 27 (2008) 5, pp. 796-810

Persistent link: https://www.econbiz.de/10003780114

Lans, Ralf van der; Pieters, Rik; Wedel, Michel - In: Marketing science : the marketing journal of the … 27 (2008) 5, pp. 922-931

Persistent link: https://www.econbiz.de/10003780162

Manchanda, Puneet; Xie, Ying; Youn, Nara - In: Marketing science : the marketing journal of the … 27 (2008) 6, pp. 961-976

Persistent link: https://www.econbiz.de/10003791496

Pazgal, Amit I.; Soberman, David A. - In: Marketing science : the marketing journal of the … 27 (2008) 6, pp. 977-994

Persistent link: https://www.econbiz.de/10003791500

Gilbride, Timothy J.; Lenk, Peter J.; Brazell, Jeff D. - In: Marketing science : the marketing journal of the … 27 (2008) 6, pp. 995-1011

Persistent link: https://www.econbiz.de/10003791778

Meyer, Robert J.; Zhao, Shenghui; Han, Jin K. - In: Marketing science : the marketing journal of the … 27 (2008) 6, pp. 1083-1096

Persistent link: https://www.econbiz.de/10003791796

Erdem, Tülin; Keane, Michael P.; Sun, Baohong - In: Marketing science : the marketing journal of the … 27 (2008) 6, pp. 1111-1125

Persistent link: https://www.econbiz.de/10003791802

Hansen, Karsten T.; Singh, Vishal - In: Marketing science : the marketing journal of the … 28 (2009) 4, pp. 656-673

Persistent link: https://www.econbiz.de/10003884999

Fox, Edward J.; Postrel, Steven R.; Semple, John H. - In: Marketing science : the marketing journal of the … 28 (2009) 4, pp. 709-720

Persistent link: https://www.econbiz.de/10003885047