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~isPartOf:"Marktpsychologie"
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Consumer behaviour
12
Konsumentenverhalten
12
Theorie
12
Theory
12
Information behaviour
3
Informationsverhalten
3
Customer service
2
Dienstleistungsqualität
2
Kundenservice
2
Service quality
2
Advertising effects
1
Beziehungsmarketing
1
Brand image
1
Consumer protection
1
Customer satisfaction
1
Distribution channel
1
Innovation diffusion
1
Innovationsdiffusion
1
Kundenzufriedenheit
1
Lebensstil
1
Lieferantenmanagement
1
Lifestyle
1
Markenimage
1
Market power
1
Market research
1
Marktforschung
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Marktmacht
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Psychology of advertising
1
Quality management
1
Qualitätsmanagement
1
Relationship marketing
1
Salespeople
1
Selling
1
Social change
1
Socialization
1
Sozialer Wandel
1
Sozialisation
1
Supplier relationship management
1
Verbraucherschutz
1
Verkauf
1
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Aufsatz im Buch
12
Book section
12
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German
12
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Nerdinger, Friedemann W.
2
Brosius, Hans-Bernd
1
Diehl, Sandra
1
Dormann, Christian
1
Fahr, Andreas
1
Frey, Dieter
1
Jonas, Eva
1
Lüthje, Christian
1
Moser, Klaus
1
Oerter, Rolf
1
Papastefanou, Georgios
1
Rosenstiel, Lutz von
1
Scherhorn, Gerhard
1
Schweiger, Günter
1
Strebinger, Andreas
1
Stöger, Heidrun
1
Weinberg, Peter
1
Wolff, Hans-Georg
1
Zapf, Dieter
1
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Marktpsychologie
Journal of business research : JBR
2,087
Journal of retailing and consumer services
1,965
NBER working paper series
800
International journal of hospitality management
796
International journal of consumer studies
793
Psychology & marketing
706
Working paper / National Bureau of Economic Research, Inc.
655
NBER Working Paper
612
Journal of consumer research : JCR ; an interdisciplinary bimonthly
592
The journal of brand management : an international journal
460
The journal of product & brand management
423
Journal of marketing research : JMR
407
SpringerLink / Bücher
404
Discussion paper series / IZA
400
Asia Pacific journal of marketing and logistics
397
European Journal of Marketing
385
European journal of marketing : EJM
384
Journal of fashion marketing and management
383
Journal of Consumer Marketing
376
Management science : journal of the Institute for Operations Research and the Management Sciences
368
Tourism management : research, policies, practice
353
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
346
Journal of retailing
338
Journal of travel and tourism marketing
336
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
333
Journal of international consumer marketing
331
Journal of marketing
330
Journal of marketing management : MM
324
Journal of marketing communications
310
Young consumers : insight and ideas for responsible marketers
310
International journal of retail & distribution management
309
Cogent business & management
308
The international review of retail, distribution and consumer research
302
Marketing letters : a journal of research in marketing
301
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
294
The journal of consumer marketing
294
Journal of the Academy of Marketing Science
293
International Journal of Retail & Distribution Management
290
Journal of consumer behaviour : an international research review
290
Marketing intelligence & planning
288
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ECONIS (ZBW)
12
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1
Konsumententypologien
Papastefanou, Georgios
-
2007
Persistent link: https://www.econbiz.de/10003427095
Saved in:
2
Kaufentscheidungen
Moser, Klaus
;
Wolff, Hans-Georg
-
2007
Persistent link: https://www.econbiz.de/10003427097
Saved in:
3
Nachentscheidungsphase
Stöger, Heidrun
;
Frey, Dieter
;
Rosenstiel, Lutz von
; …
-
2007
Persistent link: https://www.econbiz.de/10003427108
Saved in:
4
Die Verbreitung von Innovationen
Lüthje, Christian
-
2007
Persistent link: https://www.econbiz.de/10003427111
Saved in:
5
Produkt und Markenimage
Schweiger, Günter
;
Strebinger, Andreas
-
2007
Persistent link: https://www.econbiz.de/10003427112
Saved in:
6
Dienstleistung
Nerdinger, Friedemann W.
-
2007
Persistent link: https://www.econbiz.de/10003427113
Saved in:
7
Die Beeinflussung des Konsumenten durch Absatzwege
Weinberg, Peter
;
Diehl, Sandra
-
2007
Persistent link: https://www.econbiz.de/10003427119
Saved in:
8
Meinungsführer und der Zwei-Stufen-Fluss der Kommunikation
Fahr, Andreas
;
Brosius, Hans-Bernd
-
2007
Persistent link: https://www.econbiz.de/10003427121
Saved in:
9
Sozialisation, Enkulturation und Konsum
Oerter, Rolf
-
2007
Persistent link: https://www.econbiz.de/10003427127
Saved in:
10
Konsumentenschutz und die Theorie des Marktes
Scherhorn, Gerhard
-
2007
Persistent link: https://www.econbiz.de/10003427131
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