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Journal of business research : JBR
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Tourism management : research, policies, practice
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
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1
The influence of frontline employee self-disclosure about products in a retail store on customer trust in the retailer in the context of service encounters
Park, Jihye
;
Yi, Youjae
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1417-1430
Persistent link: https://www.econbiz.de/10014291940
Saved in:
2
Do you want to talk about it? : when word of mouth alleviates the psychological discomfort of self-threat
Thomas, Veronica L.
;
Saenger, Christina
;
Bock, Dora E.
- In:
Psychology & marketing
34
(
2017
)
9
,
pp. 894-903
Persistent link: https://www.econbiz.de/10011738125
Saved in:
3
Exploring mental time travel experiences and their influence on behavioral intentions and learning
Barhorst, Jennifer Brannon
;
Krey, Nina
;
McLean, Graeme J.
- In:
Psychology & marketing
40
(
2023
)
8
,
pp. 1615-1633
Persistent link: https://www.econbiz.de/10014338309
Saved in:
4
I personally like it : preference for minority endorsement in the early stage of the consumer decision journey
Chen, Xingyu
;
Huang, Minxue
;
Yu, Zhengdong
;
Cai, Wenpei
- In:
Psychology & marketing
40
(
2023
)
8
,
pp. 1646-1657
Persistent link: https://www.econbiz.de/10014338313
Saved in:
5
Temporary or permanent social media post? : the impact of product type
Anlamlier, Eda
;
Ulu, Sevincgul
- In:
Psychology & marketing
39
(
2022
)
9
,
pp. 1736-1746
Persistent link: https://www.econbiz.de/10013465110
Saved in:
6
The effect of multiple
language
product descriptions on product evaluations
Gopinath, Mahesh
;
Glassman, Myron
- In:
Psychology & marketing
25
(
2008
)
3
,
pp. 233-261
Persistent link: https://www.econbiz.de/10003735811
Saved in:
7
How culture of targeting impacts the evaluation of products with multilingual packaging
Gopinath, Mahesh
;
Glassman, Myron
;
Nyer, Prashanth
- In:
Psychology & marketing
30
(
2013
)
6
,
pp. 490-500
Persistent link: https://www.econbiz.de/10009775025
Saved in:
8
The influence of
language
style (formal vs. colloquial) on the effectiveness of charitable appeals
Pfeiffer, Bruce E.
;
Sundar, Aparna
;
Cao, Edita
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 542-553
Persistent link: https://www.econbiz.de/10014290761
Saved in:
9
Using large
language
models to generate silicon samples in consumer and marketing research : challenges, opportunities, and guidelines
Sarstedt, Marko
;
Adler, Susanne
;
Rau, Lea
;
Schmitt, Bernd
- In:
Psychology & marketing
41
(
2024
)
6
,
pp. 1254-1270
Persistent link: https://www.econbiz.de/10014531212
Saved in:
10
Determinant factors of mobile-based word-of-mouth campaign referral among Japanese adolescents
Okazaki, Shintaro
- In:
Psychology & marketing
25
(
2008
)
8
,
pp. 715-731
Persistent link: https://www.econbiz.de/10003757428
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