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Beziehungsmarketing
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Relationship marketing
92
Dienstleistungsqualität
50
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Consumer behaviour
49
Konsumentenverhalten
49
Customer satisfaction
42
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loyalty
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Greene, Henry
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Leisen Pollack, Birgit
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Services marketing quarterly
Journal of business research : JBR
658
Journal of retailing and consumer services
585
Industrial marketing management : the international journal for industrial and high-tech firms
440
International journal of hospitality management
280
SpringerLink / Bücher
270
The journal of services marketing
226
The journal of business & industrial marketing
205
The service industries journal
191
Journal of strategic marketing
173
Journal of the Academy of Marketing Science
165
International journal of electronic customer relationship management : IJECRM
149
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
116
The journal of product & brand management
112
Gabler Edition Wissenschaft
109
Tourism management : research, policies, practice
109
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
105
Cogent business & management
103
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
103
Psychology & marketing
103
Marketing intelligence & planning
101
European journal of marketing : EJM
100
The international journal of bank marketing : IJBM
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
Journal of marketing management : MM
85
Service business
84
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
73
The international review of retail, distribution and consumer research
73
Springer eBook Collection / Business and Economics
71
European journal of operational research : EJOR
70
Journal of financial services marketing : JFSM
70
Business horizons
69
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ECONIS (ZBW)
93
Showing
1
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10
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93
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date (oldest first)
1
A sales approach to key account management (KAM) : toward a unified view of KAM deployment and operationalization
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Zúñiga, Miguel …
- In:
Services marketing quarterly
42
(
2021
)
3/4
,
pp. 234-252
Persistent link: https://www.econbiz.de/10012650015
Saved in:
2
The divergent "loyalty" behaviors of a captive consumer
Leisen Pollack, Birgit
- In:
Services marketing quarterly
38
(
2017
)
2
,
pp. 74-87
Persistent link: https://www.econbiz.de/10011756670
Saved in:
3
The impact of switching costs upon the service quality-perceived value-customer satisfaction-service loyalty chain : a study in the context of cellular services in India
Edward, Manoj
;
George, Babu P.
;
Sarkar, Sudipta Kiran
- In:
Services marketing quarterly
31
(
2010
)
2
,
pp. 151-173
Persistent link: https://www.econbiz.de/10003960083
Saved in:
4
Switching costs and ad agency-client relationship longevity : an exploratory study
Davies, Mark A. P.
;
Prince, Melvin
- In:
Services marketing quarterly
32
(
2011
)
2
,
pp. 146-159
Persistent link: https://www.econbiz.de/10009126359
Saved in:
5
A case-control study of American Dental Association/Virginia Dental Association membership nonrenewals
Coe, Julie M.
;
Best, Al M.
;
Certosimo, Alfred
;
Coble, Kyle
- In:
Services marketing quarterly
37
(
2016
)
1
,
pp. 14-23
Persistent link: https://www.econbiz.de/10011452128
Saved in:
6
Relationship quality and its causal link to service value, satisfaction, and word-of-mouth
Lee, Younghan
- In:
Services marketing quarterly
37
(
2016
)
3
,
pp. 171-184
Persistent link: https://www.econbiz.de/10011537851
Saved in:
7
Customer-perceived value in long-term buyer-supplier relationships : the general B2B insurance sector
Xuan Nhi Nguyen
;
Thaichon, Park
;
Phi Van Nguyen Thanh
- In:
Services marketing quarterly
40
(
2019
)
1
,
pp. 48-65
Persistent link: https://www.econbiz.de/10012179156
Saved in:
8
Relationship intention and length of customer-firm associations in two emerging markets
Mostert, Pierre
;
Steyn, Derik
;
Bautista, Reynaldo
- In:
Services marketing quarterly
39
(
2018
)
3
,
pp. 175-192
Persistent link: https://www.econbiz.de/10011940188
Saved in:
9
Relationships, roles, and consumer identity in services marketing
McKeage, Kim
;
Gulas, Charles S.
- In:
Services marketing quarterly
34
(
2013
)
3
,
pp. 231-239
Persistent link: https://www.econbiz.de/10009778518
Saved in:
10
Visual antecedents of patronage : personal and professional items in the servicescape
Dean, Dwane H.
- In:
Services marketing quarterly
35
(
2014
)
1
,
pp. 68-83
Persistent link: https://www.econbiz.de/10010346089
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