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~isPartOf:"The journal of brand management : an international journal"
~subject:"Brand architecture"
~subject:"Schweden"
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Balmer, John M. T.
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The journal of brand management : an international journal
European journal of marketing : EJM
12
Journal of business research : JBR
10
Corporate communications : an international journal
5
IZA Discussion Papers
4
International journal of manpower
4
International studies of management and organization
4
Journal of health organization and management
4
Scandinavian journal of management
4
The journal of product & brand management
4
Ekonomisk debatt
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Organizational identity in practice
3
The international journal of human resource management
3
Corporate reputation review : an international journal
2
De Gruyter studies in organization : an international series by internationally known authors presenting current fields of research in organization
2
Discussion paper series / IZA
2
European journal of international management : EJIM
2
Human resource development international : enhancing performance, learning and integrity
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IFN working paper
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ILR review : the journal of work and policy
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International journal of human resource management
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Journal of business ethics : JOBE
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Lund studies in economic history
2
Lund studies in economics and management
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Organization : the critical journal of organization, theory and society
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SpringerLink / Bücher
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Toward a more inclusive labour market in the Nordics
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African journal of business and economic research : AJBER
1
Balancing the welfare state
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Brand culture
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Business ethics : a European review
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Business ethics in progress? : with 15 tables
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Business ethics quarterly : the journal of the Society for Business Ethics
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1
Building a corporate brand : the internal brand building process in Swedish service firms
Wallström, Åsa
;
Karlsson, Ted
;
Salehi-Sangari, Esmail
- In:
The journal of brand management : an international journal
16
(
2008/09
)
1/2
,
pp. 40-50
Persistent link: https://www.econbiz.de/10003763477
Saved in:
2
Corporate heritage brands in the financial sector : the role of corporate architecture
Bargenda, Angela
- In:
The journal of brand management : an international journal
22
(
2015
)
5
,
pp. 431-447
Persistent link: https://www.econbiz.de/10011350071
Saved in:
3
Explicating corporate heritage, corporate heritage brands and organisational heritage
Balmer, John M. T.
;
Burghausen, Mario
- In:
The journal of brand management : an international journal
22
(
2015
)
5
,
pp. 364-384
Persistent link: https://www.econbiz.de/10011350116
Saved in:
4
Special issue: Corporate heritage, corporate heritage brands, and organisational heritage
2015
Persistent link: https://www.econbiz.de/10011350138
Saved in:
5
The corporate brand and strategic direction : senior business school managers' cognitions of corporate brand building and management
Balmer, John M. T.
;
Wang, Wei-Yue
- In:
The journal of brand management : an international journal
23
(
2016
)
1
,
pp. 8-21
Persistent link: https://www.econbiz.de/10011482790
Saved in:
6
Corporate brands and corporate marketing : emerging trends in the big five eco-system
Balmer, John M. T.
;
Abratt, Russell
;
Kleyn, Nicola
- In:
The journal of brand management : an international journal
23
(
2016
)
1
,
pp. 3-7
Persistent link: https://www.econbiz.de/10011482854
Saved in:
7
The corporate brand identity and reputation matrix : the case of the Nobel Pirze
Urde, Mats
;
Greyser, Stephen A.
- In:
The journal of brand management : an international journal
23
(
2016
)
1
,
pp. 89-117
Persistent link: https://www.econbiz.de/10011482901
Saved in:
8
Wally Olins (1930 - 2014), corporate identity ascendancy and corporate brand hegemony : celebrating the life of Wally Olins ; leading corporate identity exponent and prominent bran...
Balmer, John M. T.
- In:
The journal of brand management : an international journal
21
(
2014
)
6
,
pp. 459-468
Persistent link: https://www.econbiz.de/10010423879
Saved in:
9
Positioning the corporate brand as sustainable : leadership de regueur
Stuart, Helen Joyce
- In:
The journal of brand management : an international journal
20
(
2012/13
)
9
,
pp. 793-799
Persistent link: https://www.econbiz.de/10010234917
Saved in:
10
Sustainable brand-based innovation : the role of corporate brands in driving sustainable innovation
Nedergaard, Nicky
;
Jones, Richard
- In:
The journal of brand management : an international journal
20
(
2012/13
)
9
,
pp. 762-778
Persistent link: https://www.econbiz.de/10010234933
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