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~isPartOf:"The journal of business & industrial marketing"
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Relationship marketing
195
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137
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109
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Kowalkowski, Christian
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Svensson, Göran
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Ulkuniemi, Pauliina
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3
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Bettis-Outland, Harriette
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Betts-Outland, Harriette
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Syed Abidur Rahman
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International Conference on Relationship Marketing <9, 2009, Berlin>
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The journal of business & industrial marketing
Journal of business research : JBR
1,225
Journal of retailing and consumer services
834
SpringerLink / Bücher
631
Industrial marketing management : the international journal for industrial and high-tech firms
534
International journal of hospitality management
416
Technological forecasting & social change : an international journal
319
The journal of services marketing
294
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
289
The service industries journal
287
International journal of internet marketing and advertising : IJIMA
258
Tourism management : research, policies, practice
248
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
221
Journal of strategic marketing
220
Psychology & marketing
219
Journal of marketing
218
Management science : journal of the Institute for Operations Research and the Management Sciences
218
Journal of the Academy of Marketing Science
216
Journal of travel and tourism marketing
211
Springer eBook Collection
208
Information systems research : ISR
207
International journal of contemporary hospitality management
196
Journal of marketing management : MM
180
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
180
Cogent business & management
178
Journal of service management
176
Journal of hospitality marketing & management
171
The journal of brand management : an international journal
167
Journal of marketing communications
164
International journal of electronic customer relationship management : IJECRM
163
Journal of service research : JSR
162
European journal of marketing : EJM
161
The journal of product & brand management
161
Business horizons
160
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
159
Asia Pacific journal of marketing and logistics
156
Journal of management information systems : JMIS
156
International journal of business information systems : IJBIS
154
Journal of advertising research
152
International journal of advertising : the review of marketing communications
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ECONIS (ZBW)
253
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1
Guest editorial: social media in business-to-business interaction, engagement, co-creation, and communication
McGrath, Helen
;
O'Toole, Thomas
;
Drummond, Conor
- In:
The journal of business & industrial marketing
38
(
2023
)
8
,
pp. 1601-1606
Persistent link: https://www.econbiz.de/10014314173
Saved in:
2
Special issue: social media in business-to-business interaction, engagement, co-creation, and communication
McGrath, Helen
(
ed.
);
O'Toole, Thomas
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014314174
Saved in:
3
Emotional mechanics of gamification and value co-creation : the digital platform Nike+ as a B2B2C ecosystem
García-Magro, Cristina
;
Martín Peña, María Luz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 414-428
Persistent link: https://www.econbiz.de/10013539282
Saved in:
4
Business customer virtual interaction : enhancing value creation in B2B markets in the post-COVID-19 era : an SME perspective
Fready, Samby
;
Vel, Prakash
;
Nyadzayo, Munyaradzi W.
- In:
The journal of business & industrial marketing
37
(
2022
)
10
,
pp. 2075-2094
Persistent link: https://www.econbiz.de/10013455382
Saved in:
5
Antecedents and consequences of using information from customers involved in new service development
Carbonell, Pilar
;
Rodriguez-Escudero, Ana-Isabel
- In:
The journal of business & industrial marketing
29
(
2014
)
2
,
pp. 112-122
Persistent link: https://www.econbiz.de/10010248165
Saved in:
6
The role of digital channels in industrial marketing communications
Karjaluoto, Heikki
;
Mustomen, Nora
;
Ulkuniemi, Pauliina
- In:
The journal of business & industrial marketing
30
(
2015
)
6
,
pp. 703-710
Persistent link: https://www.econbiz.de/10011382374
Saved in:
7
Antecedents of social media B2B use in industrial marketing context : customers' view
Keinänen, Hanna
;
Kuivalainen, Olli
- In:
The journal of business & industrial marketing
30
(
2015
)
6
,
pp. 711-722
Persistent link: https://www.econbiz.de/10011382382
Saved in:
8
Social media as a resource in SMEs' sales process
Bocconcelli, Roberta
;
Cioppi, Marco
;
Pagano, Alessandro
- In:
The journal of business & industrial marketing
32
(
2017
)
5
,
pp. 693-709
Persistent link: https://www.econbiz.de/10011692489
Saved in:
9
An assessment of innovativeness in KIBS : implications on KIBS' co-creation culture, innovation capability, and performance
Santos Vijande, María Leticia
;
González-Mieres, Celina
; …
- In:
The journal of business & industrial marketing
28
(
2013
)
2
,
pp. 86-102
Persistent link: https://www.econbiz.de/10009723085
Saved in:
10
B2B engagement within an internet of things ecosystem
Soltani, Sadia
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 146-159
Persistent link: https://www.econbiz.de/10012797124
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