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Mittal, Banwari - In: The journal of consumer marketing 33 (2016) 1, pp. 20-31

Persistent link: https://www.econbiz.de/10011472837

Jain, Varsha; Takayanagi, Mika; Malthouse, Edward Carl - In: The journal of consumer marketing 31 (2014) 5, pp. 380-390

Persistent link: https://www.econbiz.de/10010423837

Gillison, Stephanie; Givan, Alexa Martinez; Beatty, … - In: The journal of consumer marketing 32 (2015) 4, pp. 234-244

Persistent link: https://www.econbiz.de/10011407095

Carlson, Jamie; O'Cass, Aron - In: The journal of consumer marketing 28 (2011) 7, pp. 524-531

Persistent link: https://www.econbiz.de/10009407495

Hultén, Peter; Vanyushyn, Vladimir - In: The journal of consumer marketing 31 (2014) 2, pp. 94-102

Persistent link: https://www.econbiz.de/10010373839

Lee, Seung-Hee; Workman, Jane E. - In: The journal of consumer marketing 31 (2014) 6/7, pp. 452-463

Persistent link: https://www.econbiz.de/10010459796

Moliner-Velázquez, Beatriz; Ruiz-Molina, María-Eugenia; … - In: The journal of consumer marketing 32 (2015) 6, pp. 470-484

Persistent link: https://www.econbiz.de/10011485855

Colliander, Jonas; Söderlund, Magnus; Szugalski, Stefan - In: The journal of consumer marketing 33 (2016) 3, pp. 162-171

Persistent link: https://www.econbiz.de/10011523178

Naderi, Iman; Paswan, Audhesh K. - In: The journal of consumer marketing 33 (2016) 5, pp. 376-386

Persistent link: https://www.econbiz.de/10011553772

Cui, Annie Peng; Fitzgerald, M. Paula; Donovan, Karen Russo - In: The journal of consumer marketing 31 (2014) 4, pp. 312-321

Persistent link: https://www.econbiz.de/10010416682